Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #0D0DA7, is a deep, rich blue color with a strong historical significance. Derived from the Latin 'ultramarinus,' meaning 'beyond the sea,' it originally referred to the pigment made from lapis lazuli, a precious stone sourced from mines far beyond the European coastline. In the past, the process of extracting the pigment from the lapis lazuli was extremely labor-intensive, which made the pigment very expensive. Because of that, the color was often reserved for paintings of special importance, like the robes of the Virgin Mary in religious art. Today, ultramarine is synthetically produced, making it more affordable and accessible. It evokes feelings of serenity, depth, and sophistication, often associated with the sea and sky. In color psychology, blue represents trust, loyalty, wisdom, confidence, intelligence, faith, truth and heaven.
The hex color #0D0DA7, also known as Ultramarine, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it necessitates very light text (white or near-white) to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Ultramarine, being a dark shade, often falls short of these recommendations when paired with mid-tone grays or colors. Therefore, it's crucial to use contrast checking tools during design and development. Moreover, avoid using Ultramarine for essential interface elements or text where readability is paramount. For users with visual impairments, a lack of sufficient contrast can make it difficult or impossible to perceive the content. Thoughtful color choices improve usability for everyone, including those with color vision deficiencies or low vision.
Shades
Digital Color Formats
Alternative colors
Applications
Website Headers and Footers
Ultramarine, with its depth and richness, is an excellent choice for website headers and footers, particularly for businesses in the technology or finance sectors seeking to convey trust and stability. Its sophisticated nature makes it suitable for branding elements where a sense of authority and professionalism is desired. Furthermore, it can be used sparingly as an accent color to draw attention to key calls-to-action or important information. However, it's important to balance the use of ultramarine with lighter, more neutral colors to maintain visual clarity and prevent the interface from feeling too heavy or overwhelming. Ultramarine's association with intelligence and innovation makes it a strong choice for companies aiming to project a forward-thinking image.
Fashion Design
Ultramarine is widely used in the fashion industry. Ultramarine can be incorporated into elegant evening gowns, sophisticated business attire, or eye-catching accessories. When combined with other colors, ultramarine is often used to create a strong and memorable statement. For example, it can be paired with complementary shades like gold or yellow to create a vibrant and luxurious look. Alternatively, when combined with more muted colors like grays or neutrals, it evokes a sense of classic elegance.
Interior Design
Ultramarine adds a touch of regal elegance to interior spaces. It can be used as an accent color for walls, furniture, or decorative items, creating a focal point that draws the eye. Ultramarine creates a cozy and intimate atmosphere, perfect for spaces designed for relaxation and contemplation. Also, Ultramarine complements a variety of materials, adding a touch of sophistication to any setting.