Science Blue
General Information about Science Blue
Science Blue, represented by the hexadecimal color code #0C4BDB, is a vibrant and saturated shade of blue often associated with intelligence, technology, and innovation. In the RGB color model, it is composed of 4.71% red, 29.41% green, and 85.88% blue. In the CMYK color model, used in printing, it consists of 95% cyan, 66% magenta, 0% yellow, and 14% black. This color is perceived as cool and calming, yet its intensity makes it attention-grabbing. Its lightness value is around 0.45, indicating it is a moderately dark color. Science Blue is frequently used in branding, digital design, and data visualization to convey trust, professionalism, and a forward-thinking approach. It can be incorporated in various applications, from website interfaces and logos to charts and infographics, to create a visually appealing and impactful user experience.
The color #0C4BDB, also known as Science Blue, presents some accessibility challenges, particularly concerning color contrast. When used as text on a white background, or vice versa, the contrast ratio may not meet WCAG (Web Content Accessibility Guidelines) standards for readability, especially for users with visual impairments. It is essential to ensure a sufficient contrast ratio of at least 4.5:1 for normal text and 3:1 for large text to comply with WCAG 2.1 AA standards. To improve accessibility, consider pairing Science Blue with lighter shades like #FFFFFF or much darker shades. Additionally, provide alternative cues such as underlines or icons to convey information, especially for users who may not be able to distinguish the color effectively. Testing with accessibility tools is crucial to validate contrast and ensure usability for all users. It's better to use it for decorative purposes rather than for conveying crucial information.
Shades
Digital Color Formats
Alternative colors
Applications
Data Visualization
Science Blue (#0C4BDB) can be effectively used in data visualization to represent different categories or data series. Its distinct hue allows for clear differentiation between data points, enhancing the readability and interpretability of charts and graphs. For example, in a bar graph comparing sales performance across different quarters, Science Blue could be used to represent a specific quarter, ensuring it stands out from other quarters represented by different colors. When incorporating this color into data visualizations, it is important to ensure its contrast is adequate against both the background and other colors used in the graphic. Therefore, using a white or light gray background is suggested, as is partnering it with colors that are significantly different in hue and saturation to maximize visual clarity for viewers.
UI Design
In user interface (UI) design, Science Blue can be utilized for primary interactive elements such as buttons, links, and call-to-action prompts. This color can guide the user's eye and highlight important actions within the interface. For example, a website might use Science Blue for the 'Submit' button on a form or for the main navigation links. Because this color can be striking, it is important to use it sparingly and consistently throughout the design to maintain a cohesive and user-friendly experience. Ensure the color contrasts adequately with the surrounding elements to meet accessibility guidelines and ensure readability and usability for all users. The choice of font color on top of the Science Blue elements is also crucial, with white or a light shade often being the most effective.
Branding
Science Blue is suitable for branding elements seeking a sense of innovation and trust, often seen in tech companies, scientific institutions, or financial services. It communicates stability and intelligence, making it ideal for logos, website headers, and marketing materials. The color can be used in backgrounds, accent details, and typography to enhance brand recognition and create a professional image. Pairing it with neutral colors like white, gray, or light beige is effective in balancing the boldness of the blue and creating a clean, modern aesthetic. Additionally, consider its use in infographics and presentations to visualize data and convey information in a visually appealing manner.