Ultramarine
General Information about #0C0A91
The hexadecimal color #0C0A91, also known as Ultramarine, is a deep shade of blue with a strong presence. It's composed of 4.71% red, 3.92% green, and 56.86% blue. In the RGB color space, it is a combination of these three primary colors, resulting in a cool and intense hue. Ultramarine is often associated with feelings of trust, loyalty, and authority, making it a popular choice for branding and corporate design. Its name is derived from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally made from lapis lazuli imported from faraway lands. This color finds frequent use in digital design for items such as website headers, call-to-action buttons and other attention grabbing elements.
The color #0C0A91, a deep ultramarine, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates very light text (white or near-white) to ensure readability. Conversely, as a text color, it requires a very light or white background. It is crucial to check the contrast ratio using tools like WebAIM's contrast checker to comply with WCAG guidelines (ideally a contrast ratio of 4.5:1 for normal text and 3:1 for large text). Avoid pairing #0C0A91 with mid-tone colors, as the contrast will likely be insufficient for users with visual impairments. Consider providing alternative color schemes for users who may need higher contrast. Using this color for purely decorative elements where information isn't conveyed visually is a safer approach. Providing textual alternatives for elements primarily displayed using this color is also beneficial.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that offers better contrast against dark text while maintaining a similar aesthetic.
A dark gray that can be used as a background color to provide good contrast with light text.
A softer blue that is visually pleasing and easier on the eyes for extended viewing.
Applications
Web Design Accent
In web design, Ultramarine (#0C0A91) can be employed as a striking accent color for buttons, headings, or navigation elements. Its bold nature commands attention, making it suitable for highlighting key interactive components. However, due to its darkness, it is vital to pair it with very light text to ensure readability. As a background, it evokes feelings of trust and authority, making it suitable for financial or corporate websites. Also consider using it in data visualizations to represent key data points.
Interior Design and Fashion
In interior design, #0C0A91 can be used to create a dramatic and sophisticated atmosphere. A deep ultramarine wall, for instance, pairs well with metallic accents and light-colored furniture. It can also be used in smaller doses, such as in decorative pillows or artwork, to add a pop of color to a neutral space. In fashion, ultramarine is an excellent choice for formal wear or statement pieces. A bold ultramarine dress or suit commands attention and exudes confidence. Consider accessories with contrasting or metallic colors to complete the look. It can also be used for branding to convey reliability and sophistication.
Data Visualization
In data visualization, Ultramarine (#0C0A91) can be effectively used to represent key data points or highlight important trends. Its strong visual presence makes it easy to differentiate from other colors, ensuring that the data is easily understood. However, it is essential to avoid using it excessively, as it can be overwhelming. Pair it with lighter, more neutral colors to provide balance and clarity. This color can also be used for UI elements to guide users through complex interfaces.