Endeavour
General Information about Endeavour (#0B62A8)
The hex color #0B62A8, known as Endeavour, is a deep, slightly desaturated blue. It belongs to the blue color family and is often associated with qualities like trust, stability, and professionalism. In the RGB color model, it is composed of 4.31% red, 38.43% green, and 65.88% blue. In the CMYK color model, commonly used in printing, its components are 93% cyan, 42% magenta, 0% yellow, and 34% black. Endeavour is a versatile color that can be used in various design contexts, from corporate branding to web design, where it communicates reliability and a sense of calm. Its hexadecimal representation allows for precise color specification across digital platforms, ensuring consistency in visual communication. Understanding its color model composition helps designers and developers effectively manipulate and combine it with other colors.
The hex color #0B62A8, also known as Endeavour, presents some accessibility considerations, particularly in web design. Its relatively low lightness value means that it requires careful attention to contrast ratios to ensure readability for users, especially those with visual impairments. According to WCAG guidelines, text should have a contrast ratio of at least 4.5:1 against its background for normal text and 3:1 for large text. When using #0B62A8 as a background, light-colored text (e.g., white or very light gray) is generally necessary to meet these contrast requirements. Tools like contrast checkers can help designers verify that their color choices are accessible. It is also important to consider that color alone should not be used to convey important information; additional cues like text labels or icons should be provided to ensure that content is accessible to all users.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Endeavour (#0B62A8) can be used to create a sophisticated and trustworthy atmosphere. Its depth evokes a sense of stability, making it ideal for financial institutions or corporate websites. Consider using it for headings, navigation bars, and key call-to-action buttons. Pair it with clean, minimalist design elements to enhance its impact. White or light gray text on an Endeavour background provides excellent readability. Furthermore, accent colors such as a muted gold or a complementary orange can add visual interest without compromising the overall professional look.
UI Design for Productivity Apps
The cool, calming nature of Endeavour lends itself well to designing user interfaces for productivity apps. Use it as the primary color for sidebars, toolbars, and other UI elements to create a distraction-free environment. The color's association with trust and reliability can improve user confidence in the application. Integrate subtle gradients or variations of the shade to add depth and avoid monotony. Ensure sufficient contrast between text and background for optimal readability, following accessibility guidelines.
Fashion and Apparel
Endeavour (#0B62A8) is a good choice for fashion brands seeking to project an image of understated elegance and sophistication. It works well as a dominant color in clothing lines or as an accent color in accessories. Pair it with neutrals like gray, black, and white to create a classic look, or combine it with warmer tones such as beige or mustard yellow for a more contemporary feel. The color is also suitable for branding elements like logos, packaging, and website design, enhancing brand recognition and attracting discerning consumers.