Tarawera
General Information about #0B3B4E
The hex color #0B3B4E, also known as Tarawera, is a dark, muted shade of blue-green, evoking a sense of calm, stability, and sophistication. In the RGB color model, it is composed of 4.31% red, 23.14% green, and 30.59% blue. This color is often associated with professionalism and trustworthiness, making it a popular choice for corporate branding and designs that aim to project reliability. Its subtle hue lends itself well to backgrounds, accents, and elements where a non-intrusive yet distinctive color is desired. It is named after the Mount Tarawera volcano in New Zealand, known for its distinctive dark and earthy tones.
The hex color #0b3b4e, also known as Tarawera, presents some accessibility challenges, especially when used for text. Its dark hue results in a low contrast ratio against standard white backgrounds, potentially making it difficult for users with visual impairments to read. To improve accessibility, consider pairing it with lighter colors that offer a higher contrast ratio, ideally exceeding the WCAG recommended ratios of 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can help determine suitable color combinations. When using #0b3b4e for interactive elements, ensure sufficient visual cues and alternative indicators are provided to accommodate users with color blindness or those who rely on keyboard navigation.
Shades
Digital Color Formats
Alternative colors
- #2c698d
A slightly lighter shade of blue can provide a similar aesthetic while improving readability and accessibility.
- #808080
A desaturated gray can serve as a neutral background, making text and other elements stand out more effectively.
- #082938
A very dark, almost black, colour that is still distinct from black, which makes readability easier.
Applications
Web Design
In web design, #0b3b4e can be used for headers, footers, or sidebars to create a sophisticated and professional look. When used as a background color, ensure that the text placed on top is a light color to provide sufficient contrast and readability. It works well in creating a calming and reliable atmosphere for websites related to finance, technology, or corporate services. The color can also be applied to icons and buttons to add a touch of elegance, but care should be taken to ensure they are easily distinguishable and accessible.
Interior Design
In interior design, #0b3b4e can be used as an accent color in rooms to create a sense of depth and tranquility. It can be incorporated through paint on walls, upholstery for furniture, or decorative items such as vases and cushions. The color pairs well with lighter neutrals like beige or gray, and it can be complemented by metallic accents such as gold or silver to add a touch of luxury. It’s suitable for bedrooms, living rooms, or studies where a calm and sophisticated atmosphere is desired.
Fashion
In fashion, #0b3b4e can be used in clothing to create professional and sophisticated looks, especially for business settings. When combined with lighter colors, it offers a striking contrast that can be used for various garment designs. It is used in formal wear, business casual or even athletic wear to give it a subtle elegance. Consider using it as the primary color of an outfit and complement it with brighter accessories to bring attention to other aspects of an outfit.