Tarawera
General Information about #0B394C
The hexadecimal color #0B394C, also known as Tarawera, is a dark, muted shade of blue-green. It belongs to the cyan color family and possesses a subtle depth that makes it visually appealing for various design applications. This color is composed of 4.31% red, 22.35% green, and 29.8% blue. In the RGB color model, it is represented as (11, 57, 76). The CMYK representation is 0.86, 0.25, 0, 0.7, meaning it is composed of 86% cyan, 25% magenta, 0% yellow, and 70% black. This particular combination gives #0B394C its characteristic subdued and sophisticated appearance. Tarawera is often associated with qualities such as calmness, stability, and professionalism, making it a popular choice in branding and design.
The color #0B394C, also known as Tarawera, presents specific accessibility considerations for web design. Its dark hue results in a low contrast ratio when paired with similarly dark colors, potentially making text or interactive elements difficult to discern for users with visual impairments. To ensure inclusivity, it is crucial to use #0B394C with light or bright backgrounds, such as white (#FFFFFF) or a pale yellow (#FFFFE0). This practice significantly improves readability and usability, aligning with WCAG (Web Content Accessibility Guidelines) standards. Additionally, providing alternative text descriptions for images and icons that utilize this color can further enhance accessibility for screen reader users. Careful consideration of color contrast is paramount to creating a website that is accessible to all users, regardless of their visual abilities. Always test your color combinations using accessibility tools to verify compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0B394C can serve as a sophisticated background color for headers or footers, especially when aiming for a professional and calming aesthetic. This dark, muted tone pairs exceptionally well with lighter text colors such as white or pale yellow, ensuring readability and visual appeal. It can also be effectively used for creating subtle visual hierarchies, such as highlighting specific sections or interactive elements, but care must be taken to ensure sufficient contrast. Furthermore, in data visualizations, it can represent a darker shade within a sequential color scheme, allowing for effective representation of data ranges.
Interior Design and Fashion
In interior design, Tarawera can be used to create a relaxing and sophisticated atmosphere. It works well in bedrooms or living rooms as an accent wall color or for upholstery. Paired with natural materials like wood and linen, it evokes a sense of tranquility and comfort. Accents of metallic colors like gold or copper can add a touch of luxury. In fashion, this color is suited for evening wear or elegant casual clothing, often paired with lighter, contrasting colors or metallic accessories.
Branding and Logo Design
Tarawera, with its deep, muted tone, is perfect for branding and logo design where a sense of sophistication and reliability is desired. It conveys professionalism and trustworthiness, making it suitable for companies in finance, technology, or consulting. The color can be used as the primary brand color or as an accent to create depth and visual interest. Pairing it with lighter complementary colors in marketing materials helps to create a balanced and appealing brand image.