Ultramarine
About Ultramarine (#0B1990)
Ultramarine, represented by the hexadecimal color code #0B1990, is a deep, rich blue hue. It's named after the pigment originally derived from lapis lazuli, a rare and expensive stone. The color evokes feelings of calmness, serenity, and sophistication. In color psychology, blue is often associated with trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. It is a cool color that is often used to represent the sky and the sea. Ultramarine is a popular choice in various design applications, from web design to interior decorating, due to its ability to create a sense of depth and elegance. Its high saturation makes it visually striking, while its dark value lends a sense of formality and authority. This color is part of the blue color family, and it leans towards the darker, more intense end of the spectrum.
The hex color #0B1990, a deep ultramarine, presents specific accessibility challenges. Its low luminance value means it requires careful consideration when used as a text or background color. To ensure readability, it should be paired with light text colors, such as white or very pale shades of yellow or gray. Using this color for interactive elements like buttons or links necessitates clear visual cues, such as distinct borders or hover effects, to help users understand their functionality. Furthermore, avoid using this color for conveying important information without redundant cues, as users with visual impairments might struggle to differentiate it from darker shades. WCAG guidelines recommend a contrast ratio of at least 4.5:1 for standard text and 3:1 for large text against its background to meet accessibility standards. Tools are available to check the contrast ratio between colors to help developers comply with accessibility guidelines.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, ultramarine (#0B1990) can be effectively used to create a sense of depth and sophistication. It's particularly suitable for header backgrounds, call-to-action buttons (when paired with contrasting text), and navigation menus where a strong, confident visual presence is desired. The color evokes trust and authority, making it a good choice for websites in the finance, technology, or legal sectors. However, due to its darkness, it should be used sparingly and with careful consideration for contrast to maintain readability and accessibility.
Interior Design
Ultramarine can be a striking color for accent walls or furniture pieces. It works well in spaces where you want to create a dramatic or calming atmosphere, such as bedrooms, studies, or living rooms. When using it in interior design, balance it with lighter neutrals like white, cream, or light gray to prevent the space from feeling too dark or overwhelming. The color also complements metallic accents like gold or silver, adding a touch of elegance and luxury.
Fashion
In fashion, ultramarine can be used for statement pieces like dresses, coats, or accessories. It's a versatile color that can be dressed up or down, depending on the occasion. It pairs well with other colors such as white, black, gray, or even brighter hues like yellow or pink. Use it as the primary color for a bold, confident look, or as an accent color to add a pop of color to a more neutral outfit. Consider ultramarine accessories like scarves or jewelry to elevate your style.