Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #0B0098, is a deep blue pigment originally derived from the precious gemstone lapis lazuli. Its name literally means "beyond the sea," reflecting its historical origins as a pigment imported into Europe from mines in Asia. Known for its rich, intense color and exceptional lightfastness, Ultramarine has been highly valued by artists since the Middle Ages. Due to its expense, it was often reserved for depicting important figures such as the Virgin Mary. In modern times, synthetic Ultramarine has become widely available, offering a more affordable alternative to the natural pigment. The chemical composition of synthetic Ultramarine is a complex sodium aluminosilicate containing sulfur, which gives it its characteristic blue hue. It is used in a variety of applications, including paints, plastics, and cosmetics.
The hex color #0B0098, also known as Ultramarine, presents some accessibility challenges, especially when used for text. Its dark hue results in a low contrast ratio against standard white backgrounds, potentially making it difficult for users with visual impairments to read. To improve accessibility, it's crucial to pair this color with lighter shades, such as white, light gray, or even pale yellow, to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #0B0098 for interactive elements like buttons or links, ensure a clear visual distinction upon hover or focus to aid users with cognitive disabilities. Thoroughly testing color combinations with accessibility evaluation tools is essential to create an inclusive design.
Shades
Digital Color Formats
Alternative colors
- #3366ff
A lighter shade of blue that offers better contrast against white backgrounds, improving readability and accessibility.
- #29abe2
A more vibrant blue that can be used as an accent color to draw attention to specific elements without compromising legibility.
- #add8e6
A pastel blue shade that provides a softer, more calming alternative, suitable for backgrounds and less critical text elements.
Applications
Website Design
Ultramarine is ideal for creating a sense of depth and sophistication in website designs. It can be used for headers, navigation bars, and background elements to establish a professional and trustworthy aesthetic. Combining it with lighter shades and contrasting accents will ensure readability and visual appeal. Additionally, it can be incorporated into website illustrations and icons to create a cohesive brand identity.
Product Packaging
Ultramarine can be used to design eye-catching packaging that conveys a sense of luxury and quality. Its deep hue can be incorporated into packaging for cosmetics, perfumes, and high-end products to attract customers and create a memorable brand experience. Consider using it as a background color with gold or silver accents to enhance the premium feel.
Interior Design
In interior design, Ultramarine adds a touch of elegance and drama to living spaces. It can be used as an accent wall color in bedrooms, living rooms, or dining areas to create a focal point and add depth to the room. Pair it with neutral furniture and metallic accents to create a sophisticated and inviting ambiance. Alternatively, incorporate it through accessories such as pillows, throws, and artwork.