Blue Lagoon
General Information about #0A738E
The hexadecimal color code #0A738E, often referred to as Blue Lagoon, is a captivating blend of blue and cyan, creating a serene and somewhat mysterious hue. In the RGB color model, it is composed of 3.92% red, 45.1% green, and 55.69% blue. This relatively low red component contributes to its cool and calming effect. The CMYK color model translates #0A738E to 86% cyan, 19% magenta, 0% yellow, and 44% black. Its sRGB value is (10, 115, 142). This color falls into the blue-cyan spectrum, offering a tranquil and refreshing aesthetic. The color is often associated with water, tranquility, and depth, making it a popular choice for designs aiming to evoke a sense of peace and calm.
The hex color #0A738E, also known as Blue Lagoon, presents some accessibility considerations for web developers. Its relatively low lightness value means that using it as a background color requires careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. White or very light shades of gray would likely be suitable choices for text on a #0A738E background. Conversely, using #0A738E as a text color would necessitate a light background to maintain readability. Developers should use tools to verify contrast ratios to comply with accessibility standards and ensure content is accessible to users with visual impairments. Furthermore, avoid using color alone to convey important information; supplement it with text or other visual cues.
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Applications
Website Design for Environmental Organizations
In web design, #0A738E can serve as a primary color for websites related to water, marine life, or environmental conservation. Its calming and trustworthy nature makes it suitable for backgrounds, buttons, and other interactive elements. It should be paired with contrasting colors for text and highlights to ensure readability and visual appeal. The color evokes a sense of tranquility and sophistication, aligning well with brands that want to project an image of reliability and environmental consciousness. Using it in combination with other blues and greens can create a cohesive and visually appealing design.
Branding for Skincare Products
#0A738E is an excellent choice for branding related to the beauty industry, particularly for skincare or cosmetics brands. Its association with water and cleanliness can be leveraged to convey a sense of purity and hydration. The color can be incorporated into packaging design, logos, and marketing materials to create a cohesive brand identity. It also resonates well with consumers seeking natural and refreshing products, further enhancing its appeal. Complementing this color with neutral tones or other aquatic hues can create a sophisticated and inviting aesthetic.
Fashion Design
#0A738E offers sophistication when incorporated into fashion designs. It's a unique color that can be used in a variety of ways to give a touch of elegance. It can also be combined with neutrals or complementary colors to provide a stylish look. It works particularly well as an accent color in accessories or garments. The combination gives a stylish look suitable for both casual and formal outfits. It is suitable in different fabrics or textiles.