Tarawera
General Information about #0A3B52
The hex color #0A3B52, also known as Tarawera, is a dark, muted shade of blue-green. It belongs to the cyan-blue color family and is often associated with feelings of depth, stability, and sophistication. In the RGB color model, #0A3B52 is composed of 3.92% red, 23.14% green, and 32.16% blue. In the CMYK color model, it consists of 88% cyan, 28% magenta, 0% yellow, and 68% black. This color is named after the Mount Tarawera, a volcano located in New Zealand, which reflects the color's association with nature and earth tones. Its subdued nature makes it suitable for designs requiring a calm, serious, and professional aesthetic. Tarawera is often used in corporate branding, website design, and interior decoration to create a sense of trustworthiness and reliability.
The color #0A3B52, also known as Tarawera, presents some accessibility considerations, especially when used as a foreground color. Its dark nature means it requires careful pairing with lighter background colors to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA standards. When used for interactive elements, such as buttons or links, clear visual cues beyond color alone are necessary to assist users with visual impairments. Providing alternative text for images and icons using this color is also crucial. Designers should use contrast checking tools to validate that their color choices meet accessibility standards, ensuring that content is accessible to a wide range of users, including those with low vision or color blindness.
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Applications
Web Design
In web design, #0A3B52 can be used for website headers and footers to create a professional and sophisticated look. It is particularly effective when used with a clean, minimalist design. This color is also very suitable for call-to-action buttons if the foreground text is white or another light color with good contrast. The deep hue is also useful for data visualization, allowing specific datasets to stand out, when combined with lighter accent colors.
Interior Design
In interior design, #0A3B52 can be applied as an accent wall color in living rooms or bedrooms to create a cozy and intimate atmosphere. It pairs well with lighter shades of gray or beige. It can also be used in furniture upholstery, such as sofas or armchairs, to add a touch of elegance and sophistication to the space. Accessorizing with metallic elements such as gold or brass enhances this dark blue hue.
Fashion
In fashion, #0A3B52 is a versatile color that can be used in various clothing items, from formal dresses to casual wear. It serves as an excellent base color for outfits, allowing for the introduction of brighter, complementary colors in accessories. The color conveys a sense of understated elegance and can be particularly effective in professional attire. It's suitable for creating a polished, sophisticated look.