Tarawera
General Information about #0A3A54
The hex color #0A3A54, also recognized as Tarawera, is a dark, muted shade of blue that evokes a sense of depth and tranquility. It belongs to the blue color family and carries a subtle hint of green, giving it a sophisticated and calming presence. In the RGB color model, #0A3A54 is composed of 3.92% red, 22.75% green, and 32.94% blue. This combination results in a color that is often associated with stability, trust, and professionalism. In terms of color psychology, dark blues like Tarawera are known to promote feelings of serenity and focus. This makes it a popular choice for branding materials, website designs, and interior spaces where a sense of calm and reliability is desired. The color gets its name from Mount Tarawera, a volcano in New Zealand, which suggests its association with natural landscapes.
The hex color #0A3A54, also known as Tarawera, presents several accessibility considerations for web design. Its dark hue results in a low luminance value, meaning it requires careful pairing with text and other interactive elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Therefore, when using #0A3A54 as a background color, it's crucial to use light-colored text, such as white or a very pale yellow, to meet these contrast requirements. Failure to do so can result in readability issues, particularly for users with visual impairments. Moreover, avoid using this color for critical interactive elements like buttons or links without a clear visual indicator of their function, as the low contrast might make them difficult to identify. Always test color combinations with accessibility tools to ensure compliance with accessibility standards.
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Applications
Web Design Backgrounds
In web design, #0A3A54 is suitable for backgrounds, headers, and footers, especially when aiming for a sophisticated or professional look. Its dark tone provides a strong foundation upon which to build a website's visual hierarchy. It pairs well with lighter colors like white, light gray, or even muted pastel shades to create a balanced and visually appealing contrast. For instance, using #0A3A54 as a background for a website's navigation menu, combined with white text for the menu items, can offer a clean and easily navigable interface. It is also often used to give websites a professional or corporate look. It is not suitable for fonts, because it is difficult to read.
Interior Design Accent Color
In interior design, #0A3A54 can be employed to create a calming and sophisticated atmosphere. It can be used as a wall color in bedrooms, living rooms, or home offices to evoke a sense of tranquility and focus. When paired with natural materials like wood or stone, it can create a harmonious and inviting space. To avoid overwhelming the room, it's best to balance this dark hue with lighter elements such as light-colored furniture, artwork, or accent pieces. Adding plants to the space can also further enhance its calming effect and provide a refreshing contrast to the deep blue tone.
Fashion
In fashion, #0A3A54 is a versatile color that can be used in various ways to create different styles. It can be used for evening dresses or suits to give the overall impression of sophistication and elegance. When paired with gold or silver accessories, it creates a luxurious and glamorous look. It can also be used in more casual outfits, such as sweaters or jeans, to add a touch of depth and richness to the ensemble. In athletic wear, it can be combined with brighter colors for a sporty and dynamic feel.