Elephant
General Information about #0A3041
The hexadecimal color code #0A3041 represents a dark, desaturated shade of cyan-blue. In the RGB color model, it is composed of 3.92% red, 18.82% green, and 25.49% blue. When converted to the CMYK color model, it consists of 85% cyan, 26% magenta, 0% yellow, and 75% black. This color evokes feelings of tranquility, stability, and sophistication. It is often associated with professionalism, trust, and reliability, making it a popular choice for corporate branding and websites. The name 'Elephant' suggests a connection to nature and the animal kingdom, further emphasizing its grounded and calming qualities. Due to its dark nature, it is important to consider contrast when using this color in design to ensure readability and accessibility.
The hex color #0A3041, often referred to as 'Elephant' due to its resemblance to the color of an elephant's skin, presents some accessibility challenges. Its low lightness value (dark shade) means that it requires careful consideration when used for text or interactive elements. According to WCAG guidelines, sufficient contrast between foreground and background colors is crucial for readability and usability, especially for users with visual impairments. A small or thin font in white would not pass the contrast ratio test. Therefore, when using #0A3041 as a background, it is highly recommended to use a light color for text and interactive elements to ensure a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can help verify compliance. It's also a good practice to provide alternative styling options or themes that offer higher contrast for users who need them.
Shades
Digital Color Formats
Alternative colors
- #164863
A slightly lighter shade of gray-blue that provides better contrast while maintaining a similar aesthetic.
- #008080
A dark teal that offers a richer color experience but still harmonizes well with the original color's intent.
- #404040
A dark gray. A good option if you want to use a color with good contrast.
Applications
Web Design
In web design, #0A3041 can be used to create a sophisticated and calming atmosphere. It's well-suited for backgrounds, headers, or accents in websites for businesses in finance, technology, or consulting. Its dark hue conveys trust and reliability. It could be used to great effect in the background of a landing page for a fintech company or as a header color for a cybersecurity firm's website.
Interior Design
In interior design, #0A3041 can bring a sense of tranquility and elegance to a room. It works well in bedrooms, studies, or living rooms as an accent wall color or for furniture upholstery. Paired with lighter neutral colors like beige or cream, it creates a balanced and inviting space. A velvet sofa in this color would be a statement piece in a modern living room.
Fashion
In fashion, #0A3041 exudes sophistication and can be used in various ways. It can be incorporated into elegant evening wear, adding a touch of understated glamour. When used as a base color, it allows other vibrant colors to pop, creating a visually appealing ensemble. A dress or suit in this color will pair excellently with silver jewelry and can be complemented by bold accessories in a complementary color.