Downriver
General Information
#0A1E51, commonly referred to as Downriver, is a deep, muted shade of blue often associated with sophistication, depth, and stability. In the RGB color model, it is composed of 3.92% red, 11.76% green, and 31.76% blue. This composition gives it a rich, calming appearance, reminiscent of deep ocean waters or a twilight sky. The color is often used in contexts where trustworthiness and reliability are desired, such as corporate branding or government websites. In color psychology, dark blues like Downriver are known to evoke feelings of tranquility and security. Its hex code #0A1E51 makes it easy to specify in digital design, ensuring consistent color representation across different platforms and devices.
The color #0A1E51, also known as Downriver, presents some accessibility challenges, especially when used as a background or text color. Its low luminance value of approximately 2.5% means that it requires very light text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. When using #0A1E51, careful consideration should be given to the color of text and interactive elements placed on top of it. White or very light shades of yellow and green are recommended to achieve the necessary contrast. Also, avoid using this color for crucial UI elements like buttons or links without proper contrast, as it can negatively impact users with visual impairments. Always test the contrast ratio using online tools to confirm accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0A1E51 can be employed as a sophisticated background color for headers or sidebars, particularly when aiming for a nautical or professional aesthetic. It pairs well with lighter accent colors like creams or light blues to create a visually appealing contrast. It's often used in the financial sector for its association with stability and trust. It can be incorporated into data visualizations to represent depth or hierarchy, enhancing the clarity of complex information. This color can effectively communicate reliability and elegance in a digital space.
Interior Design
In interior design, #0A1E51 serves as a grounding color for accent walls or furniture pieces, creating a sense of depth and tranquility. When used sparingly and balanced with lighter colors, it prevents the space from feeling too dark and heavy. It works well in studies or bedrooms where a calm and focused environment is desired. The color's richness and sophistication make it a perfect choice for upscale residential or commercial spaces.
Fashion
In fashion, #0A1E51 can be used for elegant evening wear or professional attire. It conveys a sense of sophistication and can be paired with metallic accessories or bold, contrasting colors like gold or red. As a base color, it allows other elements of the outfit to stand out. It is a strong substitute for black, providing depth and elegance without the starkness.