Ultramarine
General Information about Ultramarine
The color #0a1691, commonly known as Ultramarine, is a dark shade of blue situated towards the deeper end of the color spectrum. It evokes feelings of depth, stability, and sophistication. In color psychology, dark blues like Ultramarine are often associated with trustworthiness, intelligence, and authority. It is frequently used in branding and design to convey a sense of reliability and professionalism. The hex code #0a1691 is composed of 3.92% red, 8.63% green, and 56.86% blue. Ultramarine's name has historical significance, originating from the pigment derived from the precious stone lapis lazuli, once highly valued and imported 'over the sea'.
The hex color #0a1691, also known as Ultramarine, presents accessibility challenges due to its dark hue. When used as a background color, it necessitates very light text (white or near-white) to ensure sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards for contrast ratios. Conversely, as a text color, it requires a very light background. Failure to adhere to these guidelines can result in content that is difficult or impossible for users with visual impairments to perceive. Tools like contrast checkers can accurately evaluate the contrast ratio and confirm compliance with accessibility standards, crucial for inclusive design practices. Always test color combinations with assistive technology to ensure compatibility.
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Applications
Website Design
Ultramarine (#0a1691) can be effectively utilized in website designs to establish a sense of depth and sophistication. Its rich, dark hue works particularly well for headers, navigation bars, and other prominent design elements. It's often seen in the technology and finance industries to project trustworthiness and stability. Using it sparingly as an accent color can draw attention to key interactive elements like buttons and links, enhancing user experience without overwhelming the overall design. Combining it with complementary colors or lighter shades of blue can create a visually balanced and appealing interface.
Interior Design
In interior design, Ultramarine can create a dramatic and luxurious ambiance. It is suitable for accent walls or statement furniture pieces. When paired with metallic accents like gold or silver, it enhances the sense of opulence. The color also works well in studies or libraries, providing a calming and intellectual atmosphere. Accessorizing with lighter-colored textiles and artwork can prevent the space from feeling too dark or enclosed, ensuring a balanced and inviting environment.
Fashion Design
In the fashion industry, Ultramarine can be used to create elegant and striking garments. Its depth and richness make it suitable for evening wear and formal attire. The color can be paired with neutral tones like beige or gray for a sophisticated look, or with brighter colors like yellow or orange for a bolder statement. Ultramarine accessories, such as handbags or shoes, can add a touch of luxury to any outfit. The color's versatility allows it to be incorporated into a wide range of styles, from classic to contemporary.