Ultramarine
General Information about #0A0394
The color #0A0394, also known as Ultramarine, is a deep and captivating shade of blue located in the blue-violet segment of the color spectrum. Its hex code representation signifies a precise blend of red, green, and blue light wavelengths. Historically, Ultramarine was derived from the precious gemstone lapis lazuli, making it a highly valued and expensive pigment, often reserved for painting robes of religious figures and used by master artists. Today, synthetic alternatives offer accessibility while retaining the color's intensity and depth. Ultramarine evokes feelings of tranquility, depth, and sophistication. It is often associated with trust, stability, and intelligence, making it a popular choice in corporate branding and academic environments. In color psychology, it inspires contemplation and clarity of thought, creating a calming yet authoritative impression.
The color #0A0394, a deep ultramarine, presents some accessibility challenges, especially when it comes to text and background contrast. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. When using #0A0394 as a background, it's essential to pair it with a light-colored text (e.g., white or a very light gray) to ensure a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Avoid using it with dark or similarly shaded colors, as this can make the text illegible. Moreover, consider providing alternative visual cues for important information, such as icons or underlines, as color alone should not be the sole method of conveying meaning. Testing with accessibility tools is highly recommended to validate compliance and provide an inclusive user experience. Remember that adhering to accessibility standards ensures that your designs are usable by everyone, regardless of their abilities.
Shades
Digital Color Formats
Alternative colors
- #2e3192
A slightly lighter shade of blue can offer a similar aesthetic while improving readability and contrast.
- #436b95
A more vibrant blue can be used to draw attention while still maintaining a sense of depth and richness.
- #2b547e
For better readability, a lighter tone of blue, offering a better contrast.
Applications
Web Design
In web design, #0A0394 can be used for website headers, navigation bars, and accent elements to convey a sense of professionalism and trust. This color is effective in the financial and educational sectors because of its serious and dependable associations. When used sparingly as a background or border, it can add sophistication without overwhelming the user interface. However, it is crucial to ensure sufficient contrast with text and interactive elements to maintain accessibility and usability. In UI design, Ultramarine provides visual hierarchy when subtly applied, guiding the user's attention to crucial interactive elements.
Beauty
In the beauty industry, #0A0394 can be used as a bold and alluring color for eye makeup, such as eyeshadows or eyeliners. This shade is perfect for creating a dramatic look that enhances the eyes' natural color. It can also be incorporated into nail polish collections, offering a sophisticated and elegant option. Ultramarine is frequently used in branding and packaging for beauty products, conveying a sense of luxury and quality. The color's depth and richness make it a popular choice for highlighting ingredients sourced from the sea or with restorative qualities.
Interiour Design
In interiour design, it can be applied as an accent color in living rooms and bedrooms, perhaps for cushions or wall art. The color will add a feel of sophistication. It can be paired with whites and other neutral colors. Ultramarine may create a focus on the elements where it is used. It will give a relaxed feeling.