Deep Cerulean
General Information about Deep Cerulean
The hexadecimal color code #0970B2 represents a shade of blue known as Deep Cerulean. It is composed of 3.53% red, 43.92% green, and 69.8% blue. In the RGB color model, it's defined as (9, 112, 178). Deep Cerulean typically evokes feelings of tranquility, stability, and professionalism, making it a popular choice in various design applications. In the CMYK color model, it is composed of 95% cyan, 37% magenta, 0% yellow, and 30% black. This deep blue hue is often associated with trust and security, making it suitable for branding and marketing materials aiming to convey reliability. Its cool undertones also make it a good choice for creating a calming and soothing visual experience.
The hex color #0970B2, also known as Deep Cerulean, presents some accessibility considerations for web developers. Its relatively low luminance means it requires careful pairing with text and background colors to ensure sufficient contrast for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #0970B2 as a background, developers should opt for light-colored text to meet these contrast requirements. Conversely, if used as text, a very light or white background is necessary. It's crucial to use accessibility testing tools to verify contrast ratios and ensure readability for all users, including those with low vision or color blindness. Additionally, avoid relying solely on color to convey information, and always provide alternative cues such as text labels or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Deep Cerulean can be used for website headers, navigation bars, and call-to-action buttons to create a professional and trustworthy look. Its cool tone evokes feelings of stability and reliability, making it suitable for businesses in the finance, technology, or healthcare industries. By using #0970B2 sparingly and strategically, it can enhance the overall user experience and reinforce brand identity. It’s essential to combine it with complementary colors and ensure sufficient contrast for readability and accessibility.
Interior Design
In interior design, Deep Cerulean can be incorporated as an accent color in living rooms, bedrooms, or offices to create a calming and sophisticated ambiance. It pairs well with neutral tones such as gray, white, and beige, and can be used in furniture upholstery, wall art, or decorative accessories. The color evokes feelings of serenity and focus, making it ideal for spaces where relaxation and productivity are desired. When using it, consider the amount of natural light in the room and balance it with warmer tones to prevent the space from feeling too cold.
Fashion
In fashion, Deep Cerulean can be used to create elegant and refined looks. It is a versatile color that can be incorporated into dresses, blouses, or accessories. It complements a variety of skin tones and can be paired with other cool colors like gray and silver, or warmer colors like gold and coral, depending on the desired effect. Deep Cerulean can be used in both casual and formal attire, making it a staple in many wardrobes, exuding confidence and sophistication.