Endeavour
General Information about #0964AB
The hex color #0964AB, also known as Endeavour, is a deep, muted shade of blue. In the RGB color model, it is composed of 3.53% red, 39.22% green, and 67.06% blue. In the CMYK color model, it consists of 95% cyan, 42% magenta, 0% yellow, and 33% black. This color often conveys feelings of trust, stability, and professionalism. In color psychology, blues are associated with calmness, security, and order. Endeavour, with its deeper tone, can also suggest sophistication and authority. This color finds common application in corporate branding, web design, and visual representations where reliability and competence are crucial messages to convey.
The hex color #0964AB, also known as Endeavour, presents some accessibility considerations for web developers. Its relatively dark hue means that using it as a background color necessitates light text to ensure sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to comply with WCAG (Web Content Accessibility Guidelines). Using tools to measure contrast ratios is crucial. When used for text, #0964AB should be paired with lighter backgrounds. Conversely, if used as a highlight color, ensure adjacent elements provide adequate contrast. Careful consideration of colorblindness is also necessary; simulate different types of colorblindness to ensure information is still conveyed effectively. Providing alternative visual cues, like underlines or icons, can further enhance accessibility for all users.
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Alternative colors
Applications
Web Design for Finance
Endeavour (#0964AB) is well-suited for creating a sophisticated and trustworthy aesthetic in web design. It evokes feelings of stability and reliability, making it ideal for websites of financial institutions, insurance companies, or professional consulting firms. Its depth allows it to be used in navigation bars, headers, and call-to-action buttons, creating a sense of depth and visual interest. The color pairs well with lighter shades to maintain a clean and professional look, improving user experience and creating an inviting interface.
Interior Design Accent
In interior design, Endeavour (#0964AB) can be used as an accent color to add a touch of sophistication to a room. It works well in studies or home offices to create a calming and focused environment. It can be incorporated through wall paint, furniture upholstery, or decorative accessories. The color pairs nicely with neutral tones such as greys and whites, or it can be contrasted with warmer colors like gold or yellow to create a balanced and inviting space.
Fashion Design
In the world of fashion, the #0964AB color, similar to the deep ocean, is often chosen to evoke a sense of mystery and refinement. One might find it in elegant evening gowns, adding a touch of class to the garment. It's also favored for casual wear, such as high-end denim or finely knit sweaters. Paired with silver accessories or subtle gold accents, it creates an ensemble that's understated yet commanding, perfect for making a lasting impression without being overtly flashy.