Bahama Blue
General Information
The hex color code #09608F, commonly referred to as Bahama Blue, represents a shade of dark cyan-blue within the RGB color model. It is composed of 3.53% red, 37.65% green, and 56.08% blue. In the CMYK color model, which is often used for printing, Bahama Blue consists of 94% cyan, 33% magenta, 0% yellow, and 44% black. This color evokes feelings of tranquility, stability, and professionalism, making it a popular choice for various applications. Bahama Blue is often associated with water and the ocean, contributing to its calming and soothing effect. In branding, it can convey trust, reliability, and sophistication. Due to its relatively low luminance, it is important to consider contrast ratios when using Bahama Blue for text or interface elements to ensure accessibility and readability.
The color #09608F, also known as Bahama Blue, presents some accessibility challenges, particularly when used as text against a white or light-colored background. Its low luminance can result in insufficient contrast, making it difficult for users with visual impairments to read. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Bahama Blue often falls short of these recommendations, necessitating careful consideration of its use. To improve accessibility, designers should pair this color with a lighter shade to ensure sufficient contrast. Alternatively, increasing the text size or using a bolder font weight can help improve readability. When used as a background color, pairing it with white or very light text improves readability. Always use accessibility evaluation tools to verify contrast ratios and ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter blue that offers better contrast against dark backgrounds, making it suitable for text and user interface elements.
- #003366
A darker shade of blue that provides better contrast against light backgrounds, enhancing readability and visual clarity.
- #1e90ff
This shade of blue is a little brighter and can be used if you want to have a blue shade that will stand out a little more.
Applications
Web Design
Bahama Blue (#09608F) can be effectively used in website headers and footers to create a professional and calming aesthetic. Its cool tone evokes trust and stability, making it suitable for businesses in finance, technology, or healthcare. When used as a background color, it should be paired with white or light-colored text to ensure readability. In user interface design, Bahama Blue can highlight interactive elements such as buttons or links, drawing the user's attention to important actions. To prevent eye strain, avoid using it as the primary background color for large blocks of text. Instead, incorporate it as an accent color to create visual interest and guide the user's experience. Use it with complementary colors like light yellows or oranges to make elements stand out. Consider varying shades to avoid monotony.
Interior Design
In interior design, Bahama Blue can bring a sense of tranquility and sophistication to living spaces. It works particularly well in bedrooms and bathrooms, creating a relaxing and spa-like atmosphere. When paired with natural materials such as wood and stone, it can evoke a coastal or nautical theme. Consider using it as an accent wall color, or incorporate it through textiles such as curtains, rugs, and cushions. Bahama Blue can also be used in furniture, such as upholstery or painted cabinets, to add a pop of color to a room. To balance its coolness, warm metallic accents, such as gold or copper, can be incorporated. Complementary colors include shades of beige, cream, or light gray.
Graphic Design
Bahama Blue can be used to create eye-catching graphics for social media campaigns and advertising materials. It's soothing and professional look makes it versatile for many kinds of brands. Using different shades of blues and whites along with creative typography in your campaign, can bring a fresh and modern look to your designs. Use this color to create infographics, promotional banners or digital ads to enhance the brand's image.