Downriver
General Information about #091D54
The hexadecimal color code #091D54, also known as 'Downriver', represents a dark shade of blue. It is composed of 3.53% red, 11.37% green, and 32.94% blue. In the RGB (red, green, blue) color model, it is defined as (9, 29, 84). In the CMYK (cyan, magenta, yellow, key/black) color model, its values are 89%, 65%, 0%, and 67%. This color is often associated with depth, stability, and sophistication. Colors similar to #091D54 can be found in various contexts, including corporate branding, website design, and interior decor. Its dark nature makes it suitable for creating a sense of formality or providing a strong contrast when paired with lighter colors. Understanding its components and color model values helps in accurately reproducing and utilizing this color in different applications.
The color #091D54, a deep, muted blue, presents significant accessibility challenges, especially regarding color contrast. When used as text, it requires a very light background to meet WCAG (Web Content Accessibility Guidelines) standards for readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using this color for small text on a dark or even moderately dark background would render the text illegible for many users, including those with visual impairments. For interactive elements like buttons, sufficient contrast is essential to ensure users can easily identify and understand the interactive area. Designers should meticulously test color combinations with tools that measure contrast ratios to ensure compliance with accessibility guidelines and provide a positive user experience for everyone. Considering alternative, lighter colors or using #091D54 sparingly as an accent color can improve accessibility.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter shade of blue that provides better contrast against white backgrounds, improving readability and accessibility.
- #808080
A neutral gray that can be used for backgrounds or text to offer a more subtle and accessible alternative.
- #ADD8E6
A very light blue which can be used as background for a dark text to improve contrast.
Applications
Web Design and Branding
In web design, #091D54 can be utilized as a primary color for headers or navigation bars to create a sense of sophistication and trustworthiness. However, due to its darkness, it should be paired with lighter text and background colors to ensure readability and accessibility. Consider using it for subtle background accents or dividing lines to add depth without overwhelming the design. For branding, this color evokes a sense of authority and stability, making it suitable for companies in finance, technology, or law. When used in conjunction with complementary or analogous colors, #091D54 can contribute to a visually appealing and balanced aesthetic.
Interior Design
In interior design, #091D54 can create a calming and sophisticated atmosphere. It can be used as an accent wall color in living rooms or bedrooms, providing a focal point and a sense of depth. Pair it with lighter neutrals like beige, gray, or white to balance the darkness and create a harmonious space. Consider using it for upholstery or decorative pillows to add a touch of elegance. Furthermore, #091D54 can be incorporated in office spaces to promote concentration and a sense of professionalism. Use it strategically to avoid making the room feel too dark or closed in.
Fashion
In fashion, #091D54 can be used to create elegant and timeless looks. It's a great alternative to black, offering a similar level of sophistication with a hint of color. It can be used in formal wear like suits, dresses, or evening gowns. When used with the right materials, such as silk or velvet, it can evoke luxury and refinement. Combining #091D54 with lighter colors or metallic accents can add visual interest and dimension to the outfit. It's suitable for accessories such as scarves, bags, and shoes and will add a touch of elegance to any style.