Ultramarine
About Ultramarine
The color #090DAB, known as Ultramarine, is a dark shade of blue that evokes feelings of depth, stability, and sophistication. It belongs to the blue color family and has relatively low saturation and luminance. Ultramarine historically derives from the pigment made by grinding lapis lazuli, a precious stone, making it highly valued. In modern color theory, Ultramarine is often associated with trust, peace, and authority. It is widely used in various applications, from digital design to fine art, due to its versatile nature and aesthetic appeal. The hex code #090DAB represents a specific combination of red, green, and blue (RGB) values, where red is 9, green is 13, and blue is 171. This combination results in the distinctive deep blue hue of Ultramarine.
The color #090DAB, also known as Ultramarine, presents some accessibility challenges due to its low luminance. When used as a foreground color against a white or light background, the contrast ratio is likely insufficient to meet WCAG (Web Content Accessibility Guidelines) requirements for text legibility. This can make it difficult for users with visual impairments to read content. To improve accessibility, consider using #090DAB with a very light foreground color, ensuring a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Alternatively, use it for decorative elements where readability isn't critical. Providing sufficient contrast helps ensure that your website or application is usable by a wider audience, including those with low vision or color blindness. Proper color contrast also contributes to a more pleasant user experience for everyone. Testing color combinations with accessibility tools is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Ultramarine (#090DAB) can be used to create a sense of depth and sophistication. It's particularly effective for headers, buttons, and accents where you want to draw the user's eye. The rich blue hue can convey trustworthiness and stability, making it a good choice for financial or corporate websites. However, due to its darker nature, it's essential to pair it with lighter colors for text and backgrounds to maintain readability and accessibility. Consider using it sparingly to highlight key elements rather than overwhelming the user with too much dark blue.
Interior Design
In interior design, Ultramarine can be used to add a pop of color to a room without being too overwhelming. It works well as an accent color for walls, furniture, or decorative items. The deep blue can create a calming and sophisticated atmosphere, making it suitable for bedrooms, living rooms, or home offices. Pair it with neutral colors like white, gray, or beige to balance the intensity of the blue and create a cohesive look. Consider using it in smaller doses, such as throw pillows or artwork, to add visual interest without dominating the space.
Fashion
In fashion, Ultramarine can be a striking color choice for clothing and accessories. It works well for evening wear, formal attire, or statement pieces. The deep blue hue can convey elegance and confidence, making it a popular choice for special occasions. Consider using it in combination with other bold colors like red or gold to create a dramatic look. Alternatively, pair it with neutral colors like black or white for a more classic and sophisticated style. The richness of Ultramarine adds a touch of luxury to any outfit.