Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #090C92, is a deep and intense blue hue reminiscent of the precious pigment derived from lapis lazuli. Historically, it was one of the most expensive and prized blue pigments used by artists, especially during the Renaissance. Its name literally means 'beyond the sea', reflecting its origin from minerals imported into Europe from Asia. In the RGB color model, #090C92 is composed of 3.53% red, 4.71% green, and 57.25% blue. This composition gives it a strong blue dominance with minimal red and green influence, resulting in its characteristic deep, rich tone. Ultramarine conveys feelings of depth, stability, and sophistication.
The color #090C92, also known as Ultramarine, presents some accessibility challenges, especially in web design. Its dark hue results in low contrast against lighter backgrounds, potentially making text difficult to read for users with visual impairments. To ensure inclusivity, it's crucial to use a light color for text or interactive elements placed on an Ultramarine background. Following WCAG guidelines for color contrast ratios is highly recommended. A contrast ratio of at least 4.5:1 for standard text and 3:1 for large text is vital. Consider using tools to check the contrast ratio between Ultramarine and other colors in your design. If sufficient contrast cannot be achieved, explore alternative color combinations or adjust the lightness of Ultramarine to improve readability and overall accessibility for all users.
Shades
Digital Color Formats
Alternative colors
Midnight Blue offers a similar dark, cool tone but can provide slightly better contrast in some applications.
Navy Blue is a classic alternative that is widely recognized and generally safe for accessibility when paired with appropriate lighter colors.
Prussian Blue provides depth and sophistication while maintaining decent readability when combined with lighter shades.
Applications
Corporate Branding
Ultramarine is a sophisticated color often used in branding for financial institutions or technology companies to convey trust, stability, and innovation. Its depth evokes feelings of security and expertise, making it ideal for logos, websites, and marketing materials. Paired with clean, modern typography, Ultramarine helps establish a professional and reliable brand image. Its use can be extended into office interiors to promote a calm and focused environment, enhancing productivity and employee well-being.
Fashion Design
In fashion, Ultramarine can be used to create elegant and timeless pieces. It works exceptionally well in evening wear, formal suits, or statement accessories. This color adds a touch of luxury and refinement to any garment, making it a favorite among designers for creating sophisticated looks. Ultramarine can be paired with metallic accents, such as gold or silver, to enhance its richness, or used as a solid color to create a powerful and confident statement.
Interior Design
Interior designers frequently incorporate Ultramarine to bring depth and a sense of serenity to living spaces. It's often used as an accent wall color or in upholstery for furniture, creating a focal point in the room. Ultramarine can be paired with neutral colors like beige or gray to balance its intensity or combined with vibrant colors like yellow or orange for a bolder, more eclectic look. Its calming effect makes it an excellent choice for bedrooms, libraries, or study areas, promoting relaxation and concentration.