Downriver
General Information
The hex color #081E59, often referred to as "Downriver," is a deep, dark shade of blue with a subtle hint of purple. It belongs to the blue color family and possesses characteristics of both calmness and mystery. In the RGB color model, it is composed of 3.14% red, 11.76% green, and 34.9% blue. This color is often associated with feelings of stability, trust, and intelligence. Its deep tone gives it a sense of sophistication and elegance, making it a popular choice for designs that aim to evoke a sense of professionalism and reliability. The color is also perceived as calming and reassuring, making it suitable for environments where a sense of peace and tranquility is desired.
The hex color #081E59, also known as Downriver, presents some accessibility challenges due to its dark nature. When used as a background color, it's crucial to pair it with a light text color to ensure sufficient contrast for readability. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14 points bold or 18 points regular). Tools like WebAIM's contrast checker can help verify compliance. Avoid using this color for interactive elements without careful consideration of colorblindness, as some users may struggle to distinguish elements. Using secondary indicators like underlines or icons can improve usability. When using this color to indicate status, make sure you pair it with a text label or an icon to cater for people with low vision and people with colorblindness.
Shades
Digital Color Formats
Alternative colors
- #2c3e50
A lighter shade provides better contrast for text, improving readability and accessibility.
- #1e3a8a
A more vibrant color can draw attention and create a more energetic feel.
- #34495e
This dark shade with a touch of grey is a practical choice for backgrounds, balancing visual appeal with ease on the eyes, especially for longer content.
Applications
Web Design
Downriver (#081E59) can be used as a sophisticated background color for websites or mobile apps, particularly those targeting a professional or mature audience. It evokes feelings of trust, stability, and intellect. When used in web design, it's important to pair it with lighter text colors, such as whites or light greys, to ensure readability and accessibility. It can also be used as a secondary color in data visualizations, providing contrast without being overly distracting.
Interior Design
In interior design, Downriver can be applied as an accent wall color in a living room or study, creating a calming and introspective atmosphere. It pairs well with natural materials like wood and stone, as well as metallic accents in gold or copper. To avoid the space feeling too dark, it's essential to incorporate plenty of natural and artificial light sources. The color is also suitable for upholstery, such as sofas or armchairs, providing a touch of elegance and sophistication.
Fashion
In the realm of fashion, Downriver can be employed to create elegant and formal looks. It can be used for evening gowns, suits, or outerwear, offering a timeless and understated appeal. When styling outfits with this color, consider pairing it with complementary colors like gold or silver for accessories, or lighter shades of blue and grey for a harmonious and balanced look. The color can also be used as an accent in patterns and prints, adding depth and dimension to the overall design.