Ultramarine
About Ultramarine
Ultramarine, represented by the hexadecimal color code #081790, is a deep and intense shade of blue. Historically, ultramarine pigment was derived from the precious gemstone lapis lazuli, making it highly valued and often reserved for important works of art, especially during the Renaissance. Today, synthetic ultramarine is widely available, but the name still evokes a sense of richness and luxury. In color psychology, ultramarine blue is associated with qualities like stability, trust, and intelligence. It's often used by brands aiming to project a sense of authority and professionalism. The color's depth and complexity make it a versatile choice for various applications, from digital design to physical products.
The color #081790, a deep shade of ultramarine, presents several accessibility challenges. Its low luminance value of 3 means it requires very light text colors to achieve sufficient contrast for readability, especially for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is needed for normal text and 3:1 for large text. Given this color's darkness, only white or very light shades of yellow or green will likely meet these requirements. When used as a background, ensure that all text and interactive elements have adequate contrast. Avoid using this color for small text or intricate details, as it can be difficult to discern. Consider providing alternative color schemes for users who need them.
Shades
Digital Color Formats
Alternative colors
- #29339b
A slightly lighter blue that maintains a similar aesthetic while offering better contrast ratios for text.
- #3d5afe
A more vibrant blue that can be used as an accent color to draw attention to specific elements.
- #000080
A dark navy blue that provides a sophisticated and elegant look, suitable for backgrounds and text.
Applications
Web Design
Ultramarine is excellent for website headers and footers, creating a professional and trustworthy feel. It can also be used as a background for call-to-action buttons when paired with contrasting text, encouraging user interaction. In data visualization, this color can represent important data sets, especially when paired with lighter shades to show variance.
Interior Design
In interior design, ultramarine can serve as an accent wall color in a modern or minimalist space. It pairs well with neutral tones like gray and white, creating a balanced and calming environment. Furniture or decorative items in this color can add a pop of sophistication and depth to a room.
Fashion
In fashion, ultramarine can be used for statement pieces such as dresses, suits, or accessories. It works well with metallic accents like gold or silver, creating a luxurious and eye-catching look. It can also be incorporated into patterns and prints for a more subtle effect.