Lochmara
General Information
The hexadecimal color code #0771C3, also known as Lochmara, is a shade of blue that evokes feelings of calmness, trust, and stability. In the RGB color model, #0771C3 is composed of 0.78% red, 44.31% green, and 76.47% blue. This color is often associated with the sky and sea, making it a popular choice for brands that want to project a sense of reliability and openness. In color psychology, blue is often linked to intelligence, efficiency, and tranquility. Lochmara, with its vibrant yet grounded tone, can be effectively used to create a sense of harmony and balance in designs. It is a versatile color that can be used in a variety of applications, from corporate branding to website design.
The hex color #0771C3, also known as Lochmara, presents some accessibility challenges, especially when used as a foreground color on a white background or in combination with other light colors. Its relatively low luminance value means that text using this color may not meet WCAG (Web Content Accessibility Guidelines) requirements for contrast ratio. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for users with visual impairments. To improve accessibility, consider pairing #0771C3 with lighter background colors or using it primarily for decorative elements rather than essential text. For text elements, implementing a lighter shade of blue or using white text on #0771C3 can help improve the contrast ratio and overall readability. Using contrast checker tools can help ensure sufficient contrast.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0771C3 can serve as a primary color for call-to-action buttons, headings, and navigational elements. Its vibrant hue attracts attention while still maintaining a professional appearance. For example, a website for a tech startup or a financial institution could effectively use this color to convey trust and innovation. When combined with a clean, minimalist layout, #0771C3 can enhance the user experience and contribute to a visually appealing website.
Interior Design
In interior design, #0771C3 can be used as an accent color in a room. For example, it could be used for throw pillows, artwork, or a feature wall. The color pairs well with neutral colors such as white, gray, and beige. It can also be used to create a calming and relaxing atmosphere in a bedroom or living room. Overall this color can be used to create a modern and stylish look in any home.
Fashion
The color #0771C3 can be used as a nail polish or eyeliner. It is an eye-catching color, that is not too dominant. It fits best for woman that wants to show the style, but don't want to be too prominent.