Bahama Blue
General Information about #076D91
The hexadecimal color code #076D91 represents a dark shade of cyan-blue. In the RGB color model, it comprises 0.03% red, 42.75% green, and 56.86% blue. Converted to CMYK (cyan, magenta, yellow, key/black), it consists of 95% cyan, 25% magenta, 0% yellow, and 43% black. This color is generally associated with calmness, stability, and trust, often found in corporate branding for technology, finance, or healthcare companies aiming to project reliability. The hue is also reminiscent of deep ocean waters. In terms of light and color properties, #076D91 has a relatively low luminance, making it best suited for use as an accent color or in conjunction with lighter colors to ensure readability and visual contrast.
The color #076D91, also known as Bahama Blue, presents some accessibility challenges due to its relatively low luminance. When used as a background color, it requires careful consideration of the foreground text color to ensure sufficient contrast for readability, especially for users with visual impairments. A lighter text color, such as white or a very light gray, is recommended to achieve a contrast ratio that meets WCAG (Web Content Accessibility Guidelines) standards for normal and large text. Additionally, avoid using this color for crucial interactive elements without proper visual cues, as the subtlety of the hue may make it difficult for some users to perceive the element's functionality. Consider providing alternative visual indicators, such as borders or icons, to enhance usability.
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Applications
Web Design for Travel Agencies
Bahama Blue evokes feelings of tranquility and serenity, making it suitable for websites and applications related to travel, tourism, and water sports. Its calming effect can enhance user experience in interfaces where relaxation is desired. The color is also well-suited for depicting stability and trustworthiness in financial or insurance platforms. Consider using #076D91 as a primary or secondary color in your design to create a visually appealing and emotionally resonant atmosphere.
Fashion and Interior Design
This color, reminiscent of the ocean, can be integrated into fashion designs, particularly for swimwear or casual wear. It can be used as an accent color to evoke a sense of sophistication and style. The deep, calming hue also lends itself well to interior design, perfect for bedrooms or bathrooms where a tranquil and peaceful atmosphere is desired. Coordinate with lighter shades of blue or white for a balanced aesthetic.
Corporate Branding
In branding, #076D91 represents reliability, trust, and professionalism. Companies in the technology, finance, or healthcare sectors can leverage this color to convey a sense of stability and dependability. It works well in logos, marketing materials, and website designs to establish a strong and trustworthy brand identity. Pair it with neutral colors to create a sophisticated and authoritative image.