Science Blue

General Information about Science Blue

The color #0763CF, also known as Science Blue, is a deep, vibrant shade of blue that evokes feelings of intelligence, trust, and sophistication. It is often associated with technology, science, and education, making it a popular choice for websites, logos, and marketing materials in these fields. In terms of color theory, Science Blue is located in the blue-violet region of the color spectrum. It has a relatively low saturation, giving it a calming and professional appearance. This color is created by mixing a small amount of red and green with a significant amount of blue in the RGB color model, and it can be reproduced using various color spaces, including CMYK and HSL. Its hex code, #0763CF, is a standardized way to represent this specific shade of blue in digital design and web development.

The hex color #0763CF, also known as Science Blue, presents some accessibility challenges due to its relatively low luminance. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) contrast ratio requirements for readability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To improve accessibility, consider using a lighter background color or a darker text color. Additionally, providing alternative text descriptions for images using this color is crucial for users who rely on screen readers. Ensuring that interactive elements using this color have sufficient visual cues, such as clear focus indicators, is also important for keyboard navigation.

Shades

Digital Color Formats

Alternative colors

Applications

• Educational Platforms

  Science Blue can be effectively used as the primary color in educational websites and applications. Its association with knowledge and clarity makes it a suitable choice for highlighting important information, creating interactive learning modules, and designing user interfaces that are both engaging and easy to navigate. The color helps to foster a sense of trust and reliability, encouraging users to explore and learn more effectively. It can also be used in charts, graphs, and other visual aids to present data in a clear and understandable manner, enhancing the overall learning experience.

• UI Design

  In user interface design, #0763CF can be used for primary buttons and interactive elements to guide the user's eye and create a sense of trust. It works well for headers, navigation bars, and call-to-action buttons, especially in business or technology-related websites. The color's association with competence and clarity makes it a smart choice for enhancing the overall user experience, promoting user engagement, and improving the efficiency of task completion. When combined with appropriate typography and spacing, #0763CF can contribute to a professional and user-friendly design.

• Branding for Tech Companies

  Science Blue is an excellent choice for branding in technology and science-related industries. It conveys a sense of innovation, reliability, and professionalism, making it suitable for logos, website designs, and marketing materials. The color can be used to establish a strong brand identity, communicate key values, and create a positive perception among target audiences. When combined with complementary colors and a well-defined brand voice, #0763CF can help to build brand recognition, foster customer loyalty, and drive business growth.

Complementary color

Buttons