Kaitoke Green
General Information about Kaitoke Green
The hex color #075128, also known as Kaitoke Green, is a very dark shade of green. It is named after Kaitoke Regional Park in New Zealand, known for its lush greenery. In the RGB color model, #075128 is composed of 2.75% red, 31.76% green, and 15.69% blue. In the CMYK color model, it consists of 91% cyan, 0% magenta, 51% yellow, and 68% black. This color typically evokes feelings of nature, tranquility, and earthiness. Due to its deep hue, it is often used to represent forests, foliage, or natural landscapes. The color has a very low level of brightness and therefore should be used very carefully.
The hex color #075128, also known as Kaitoke Green, presents significant accessibility challenges. Its extremely low luminance value (very dark green) results in poor contrast against white backgrounds, failing WCAG standards for normal text (AA) and large text (AA). It also fails the AAA standards. Using this color for text on a white background requires careful consideration. To improve accessibility, consider using a much lighter color for text or interactive elements when paired with this dark green. Also, avoid using this color for crucial visual information without providing alternative cues, like labels or icons, to ensure usability for individuals with visual impairments. A contrast ratio of at least 4.5:1 for small text and 3:1 for large text is recommended to meet accessibility guidelines. Testing color combinations with accessibility tools is always recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Kaitoke Green can serve as an accent color for backgrounds, borders, or non-essential visual elements. Due to its darkness, it is unsuitable for text but can be used sparingly in illustrations or data visualizations to represent natural elements like forests or foliage. However, careful consideration must be given to contrast ratios to ensure readability and accessibility. The color can also be included to highlight the natural elements of a product or campaign.
Interior Design Accent
In interior design, Kaitoke Green brings a touch of nature indoors, ideal for creating a calming and relaxing atmosphere. It works well as an accent wall color in bedrooms, studies, or living rooms. Pair it with lighter, neutral colors such as beige, cream, or light gray to avoid overwhelming the space. Consider using it in moderation for upholstery, cushions, or decorative accessories to add subtle pops of color. This green works very well with light natural wood tones.
Branding for Eco-Friendly Products
Kaitoke Green can be used as a dominant color to convey themes of nature, growth, and sustainability. It can serve as a branding asset to make a brand appear more environmental or earthy. This can be incorporated in logos, marketing materials, and packaging design. However, designers should use lighter shades of green to maintain a modern and clean aesthetic. Furthermore, designers should consider the color's accessibility when using it for text and interactive elements.