Cobalt
General Information about Cobalt (#074AC3)
The hex color #074AC3 is a shade of blue often referred to as Cobalt. It belongs to the blue color family, known for its calming and trustworthy associations. In the RGB color model, #074AC3 is composed of 0.27% red, 29.02% green, and 76.08% blue. This specific combination results in a deep, vibrant blue hue. In the CMYK color model, commonly used in printing, it consists of 99% cyan, 62% magenta, 0% yellow, and 24% black. The color is often used to convey stability, authority, and intelligence in design and branding. Cobalt blue has a rich history, being used for centuries in paints and dyes, and is named after the metallic element Cobalt, whose compounds create the blue pigment.
The hex color #074AC3, also known as Cobalt, presents some accessibility challenges, particularly when used as a primary text color on a white or light background. Its low luminance value (relative darkness) means that the contrast ratio may fall below the WCAG (Web Content Accessibility Guidelines) recommended levels for readability. For normal text (smaller than 18pt), a contrast ratio of at least 4.5:1 is required, and for large text (18pt or larger, or 14pt bold or larger), a contrast ratio of 3:1 is necessary. Using #074AC3 for interactive elements like buttons or links requires careful consideration. Ensure sufficient contrast with the background to allow users with visual impairments to easily identify and interact with these elements. Providing alternative styling options or using a lighter shade of blue can improve accessibility.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter shade of blue that provides better contrast against white backgrounds, improving readability and accessibility.
- #1e90ff
A more vibrant blue that stands out and is often used for highlighting key elements in a design.
- #000080
A dark blue which can be used to give a more serious and formal look.
Applications
Corporate Website Design
Cobalt (#074AC3) can be used for creating a sophisticated and professional atmosphere in web design. It's particularly suitable for the headers and navigation menus of corporate websites or financial dashboards. The color evokes trust and reliability, making it a good choice for industries that value these qualities. It's often paired with neutral colors like white, gray, or light beige to create a balanced and visually appealing interface.
Interior Design Accent
In interior design, Cobalt (#074AC3) serves as a striking accent color. It can be used for statement walls, furniture upholstery, or decorative accessories to add a pop of color to a room. When combined with neutral tones or natural materials like wood and stone, Cobalt creates a balanced and inviting space. Consider using Cobalt blue cushions on a light-colored sofa, or a Cobalt blue rug in a living room with neutral walls.
Fashion and Apparel
Cobalt (#074AC3) in fashion is often used in formal or professional attire. A cobalt blue blazer can make a bold statement, and a cobalt dress is suitable for evening events. The color pairs well with silver or gold jewelry and black or neutral-colored shoes. In casual wear, cobalt blue can be used for accessories like scarves or handbags to add a touch of elegance to an outfit.