Congress Blue
General Information about Congress Blue
The color #074A94, commonly referred to as Congress Blue, is a deep, saturated shade of blue. In the RGB color model, it is composed of 2.75% red, 29.02% green, and 58.04% blue. This color evokes feelings of trust, stability, and professionalism, often associated with governmental institutions and established corporations. In color psychology, blue is generally linked to calmness and serenity. Congress Blue's darker tone also suggests sophistication and authority. The hexadecimal color code #074A94 is frequently used in web design, graphic design, and branding to convey these specific attributes, making it a popular choice for creating a sense of reliability and competence. It is a versatile color that can be combined with various other colors to create different effects, from formal to inviting.
The hex color #074A94, also known as Congress Blue, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it requires light text to ensure readability. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Therefore, using #074A94 with dark text should be avoided. Tools like contrast checkers can help determine if the color combination meets accessibility standards. Moreover, consider that colorblind users might perceive the color differently, so incorporating additional visual cues, such as icons or text formatting, can further enhance accessibility and usability for a broader audience. Always test color combinations to avoid accessibility barriers.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Congress Blue can be used to create a serious and professional aesthetic for websites. It's excellent for header backgrounds, call-to-action buttons, and link highlights, especially in corporate or governmental websites. Combining #074A94 with complementary colors creates a balanced and engaging design. The strategic use of this color enhances user experience and reinforces the brand's image of trust and reliability.
Interior Design
This shade of blue evokes feelings of calmness, trust, and stability, making it ideal for use in bedrooms or study rooms. It can be paired with neutral colors like beige or light gray to create a serene and relaxing environment. Using Congress Blue as an accent color in furniture or decor can also add a touch of sophistication to living spaces, while maintaining a cohesive and harmonious palette.
Fashion
Congress Blue conveys sophistication and reliability, making it well-suited for formal attire, such as business suits and evening dresses. It can be used as the primary color for garments or as an accent color in accessories such as scarves and ties. It pairs well with neutral tones like gray, white, and black, as well as metallics like silver and gold, for a polished and elegant look. Using #074A94 in fashion design reflects confidence and professionalism.