Science Blue
General Information about Science Blue
The hexadecimal color #0745DF, commonly known as Science Blue, is a vibrant and captivating shade of blue. It is composed of 0.47% red, 27.06% green, and 87.45% blue. In the RGB color space, this translates to R:7, G:69, B:223. This color is associated with qualities such as innovation, intelligence, and trustworthiness. It often evokes a sense of clarity and forward-thinking. Science Blue is frequently used in technology-related branding and user interfaces to convey a sense of modernity and reliability. Its relatively high blue component gives it a cool and calming effect, making it suitable for applications where these qualities are desired.
The color #0745DF, also known as Science Blue, presents potential accessibility challenges, primarily due to its relatively low luminance. When used as a foreground color against a white or very light background, the contrast ratio may not meet WCAG (Web Content Accessibility Guidelines) standards for readability, especially for users with visual impairments. It is crucial to evaluate the contrast ratio using accessibility tools and adjust the background color or text size to ensure sufficient contrast. For example, pairing it with a very light yellow or cream color might improve readability. Additionally, providing alternative text descriptions for images or elements using this color is essential for users who rely on screen readers. Consider offering high-contrast themes or options for users to customize the color scheme to their preferences, enhancing the overall accessibility of the design.
Shades
Digital Color Formats
Alternative colors
- #3498db
A slightly lighter blue that provides better contrast against white backgrounds, enhancing readability and accessibility.
- #0b2e59
A darker shade of blue that offers improved contrast when used as a background or for larger text elements.
- #2980b9
A vibrant blue alternative, suitable for accent elements and interactive components, ensuring visibility and user engagement.
Applications
Interactive Web Elements
In web design, Science Blue can be utilized for call-to-action buttons and interactive elements to draw user attention. Its vibrancy helps create a sense of action and directs users towards completing a desired action. However, it's crucial to ensure sufficient contrast against the background for accessibility. Science Blue also works well for highlighting key information or important sections within a webpage. Because of its association with trust and clarity, Science Blue can also be implemented for progress bars and loading animations to visually communicate ongoing processes.
Data Visualization
Science Blue is effective in data visualization for charts and graphs, providing a clear and distinct color to represent specific data sets. When used carefully, it enhances the readability and interpretability of visual information. In user interface design, it can be incorporated into icons and user interface elements to give a modern and clean look. Its calming tone is beneficial for interfaces requiring a professional and trustworthy appeal. For example, Science Blue can be implemented in financial dashboards and reporting applications.
Branding and Marketing
In branding and marketing materials, Science Blue conveys a sense of trustworthiness and innovation. It is an excellent choice for technology companies or organizations aiming to project a modern and reliable image. Its cool tone is suitable for campaigns focusing on technological advancements and futuristic themes. Its use in logos, website designs, and marketing collateral can reinforce brand identity and contribute to a cohesive visual representation. For example, Science Blue can be implemented in annual report designs to communicate a sense of innovation.