Congress Blue
General Information
The hex color #074294, also known as Congress Blue, is a dark, muted shade of blue located in the blue-violet part of the color spectrum. It's composed of 2.75% red, 25.88% green, and 58.04% blue. In the RGB color model, it has values of R:7, G:42, B:148. In the CMYK color model, its values are C:95, M:72, Y:0, K:42. Congress Blue is often associated with feelings of trust, stability, and professionalism. It is a versatile color that can be used in a variety of contexts, from corporate branding to web design, conveying a sense of authority and reliability. Its depth allows it to work well as both a primary and secondary color, providing a solid foundation for a visual design.
The color #074294, also known as Congress Blue, presents some accessibility challenges. Its dark hue results in a low contrast ratio when paired with similarly dark text or background elements. Web developers should ensure sufficient contrast, typically a ratio of at least 4.5:1 for normal text and 3:1 for large text, as specified by WCAG guidelines. White or very light shades of yellow or green are recommended for text displayed against this color. Using tools to check color contrast is crucial during the design process. Also, avoid using this color alone to convey important information, opting instead for text labels, icons, or patterns to ensure accessibility for users with color vision deficiencies. Thoughtful consideration of color combinations is essential for creating inclusive and user-friendly web experiences.
Shades
Digital Color Formats
Alternative colors
Applications
Financial Websites
Congress Blue exudes professionalism and trustworthiness, making it an excellent choice for financial websites and applications. Its depth and stability inspire confidence in users, particularly in sections dealing with investments, banking, or insurance. Furthermore, this color can be implemented strategically in charts and graphs to present data clearly and concisely. Its calming effect also helps reduce anxiety often associated with financial matters. Combining it with lighter accents can further enhance the user interface, creating an accessible and visually appealing experience that aligns with the brand's message of reliability and expertise.
Fashion Industry
Congress Blue can be used in the fashion industry, particularly in formal wear or corporate attire. It conveys a sense of sophistication and authority, making it ideal for suits, dresses, and accessories. It can be paired with neutral colors like gray, white, or beige for a classic look, or combined with bolder shades like gold or burgundy for a more contemporary feel. This color can also be used in branding and marketing materials to project an image of competence and trustworthiness, further solidifying the brand's position in the market.
Interior Design
In interior design, Congress Blue can bring a touch of elegance and tranquility to a space. It is well-suited for living rooms, bedrooms, or home offices, where a sense of calm and focus is desired. Consider using it as an accent wall color or in upholstery for furniture pieces. Pair it with lighter neutrals or warm wood tones to create a balanced and inviting environment. The color's depth helps to ground the space, providing a sense of stability and comfort. Accessorizing with metallic accents or pops of vibrant colors can add visual interest and prevent the room from feeling too somber.