Persian Blue

General Information about Persian Blue

Persian Blue, with the hex code #0740C3, is a deep and vibrant shade of blue that evokes feelings of serenity, depth, and sophistication. It is a color often associated with trust, intelligence, and stability, making it a popular choice in various design applications. In the RGB color model, it is composed of 07 red, 40 green, and C3 blue. It has a relatively low red and green component, with a dominant blue component, contributing to its intense blue hue. This color is rarely found in nature, giving it a more synthetic and modern feel. Its usage in design can create a sense of formality and elegance, but care must be taken to ensure proper contrast and accessibility. Persian Blue derives its name from its historical association with Persian art and culture, where deep blues were frequently used in ceramics, textiles, and architecture.

The hex color #0740C3, also known as Persian Blue, presents specific accessibility challenges due to its low lightness value. When used as a foreground color, it requires careful consideration of contrast ratios against background colors to ensure readability, especially for users with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for text and interactive elements. For normal text (14pt/18px and above), a contrast ratio of at least 4.5:1 is recommended, while for large text (at least 18pt/24px bold or 14pt/18px bold), a ratio of 3:1 is acceptable. When employing #0740C3, designers should opt for light backgrounds like white (#FFFFFF) or very light grays to meet these contrast requirements. Tools like contrast checkers can help verify compliance. Furthermore, avoid using this color for crucial UI elements like links or buttons without additional visual cues, such as underlines or borders, to ensure they are easily identifiable by all users.

Shades

Digital Color Formats

Alternative colors

Applications

• Corporate Web Design

  In web design, Persian Blue (#0740C3) can be employed to create a sense of sophistication and trustworthiness. It is particularly effective for websites related to finance, technology, or education where conveying stability and professionalism is crucial. Consider using it for headers, navigation bars, or as an accent color to draw attention to key elements. However, due to its deep tone, ensure sufficient contrast with text and background colors to maintain accessibility. Pairing it with lighter shades of gray or white can create a balanced and visually appealing design.

• Interior Design Accent

  In interior design, Persian Blue can serve as a bold accent color to add depth and character to a space. It works well in rooms with neutral color palettes, such as living rooms or bedrooms, where it can be used for statement walls, furniture upholstery, or decorative accessories like pillows and artwork. To avoid overwhelming the space, balance it with lighter colors and natural materials like wood and linen. Persian Blue can evoke a sense of calmness and sophistication, making it ideal for creating a relaxing and stylish environment.

• Fashion Accent

  In fashion, Persian Blue is a versatile color that can be incorporated into both casual and formal wear. A Persian Blue dress or suit can make a bold statement, while smaller accessories like scarves or handbags can add a pop of color to a more subdued outfit. It pairs well with neutral colors like black, white, and gray, as well as complementary colors like orange and yellow. When using Persian Blue in fashion, consider the overall aesthetic and ensure it complements the wearer's skin tone and personal style. It exudes confidence and elegance.

Complementary color

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