Tarawera
General Information about #074050
The hex color #074050, often referred to as Tarawera, is a dark, muted shade of teal or cyan. It sits within the blue-green color spectrum and possesses a relatively low brightness. In terms of color composition, it comprises a small amount of red (07), a moderate amount of green (40), and a similar amount of blue (50) in hexadecimal notation. This combination results in a color that is both calming and sophisticated, evoking feelings of depth and tranquility. Its CMYK values are C:86 M:0 R:0 Y:0 K:69. This color is suitable for various applications where a subtle, yet refined aesthetic is desired.
The hex color #074050, also known as Tarawera, presents some accessibility challenges. Its low luminance value of 4.3 means that it offers very little contrast against a pure white background. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. This color fails to meet these standards with white, making it unsuitable for body text or important user interface elements without careful consideration. When using #074050, ensure you pair it with a very light color, ideally close to white, to achieve an acceptable contrast ratio. Tools are available online to check contrast ratios and ensure compliance. For improved accessibility, consider using a lighter shade of this color or pairing it with a much brighter foreground color. Avoid using it for critical interactive elements without sufficient contrast.
Shades
Digital Color Formats
Alternative colors
- #2e6373
A lighter variant of Tarawera that provides better contrast against white backgrounds, improving readability and accessibility.
- #095266
A slightly desaturated version that still captures the essence of Tarawera but offers a softer visual impact, useful in less prominent design elements.
- #f0d249
This color provides a high contrast against #074050, making it suitable for highlights or accents.
Applications
Website Headers/Footers
In web design, Tarawera can serve as an elegant background for website headers or footers. Its dark, muted tone creates a sophisticated feel, particularly when paired with minimalist typography and bright call-to-action buttons. It can also be used sparingly for highlighting code snippets or creating subtle visual dividers. However, due to its low contrast, it is best suited for decorative elements rather than primary text or interactive components. Consider incorporating it within a broader color palette that includes lighter accent colors to maintain visual balance and ensure accessibility.
Interior Accent Walls
Within interior design, Tarawera evokes a sense of tranquility and depth, ideal for creating accent walls in living rooms or bedrooms. It pairs well with natural materials like wood and stone, enhancing the connection to nature. This hue can also be used in smaller doses for decorative accessories, such as cushions or vases, adding a touch of sophistication to a space. Consider using it in rooms with ample natural light to prevent the space from feeling too dark. Complementary colors such as creams or light beiges can help to balance the intensity of Tarawera, creating a harmonious and inviting atmosphere.
Fashion Design
In fashion, #074050 lends itself to sophisticated and understated garments. It can be used for elegant evening wear, creating a refined and timeless look. Accessories in leather or metal can complement this color beautifully. It also serves as a beautiful color for outwear, such as rain jackets. Consider pairing with neutral accessories such as black, beige or brown.