Tarawera
General Information about #073E51
The hex color #073E51, also known as Tarawera, is a dark, muted shade of blue-green. It belongs to the cyan color family and is often associated with feelings of calmness, stability, and sophistication. In the RGB color model, it is composed of 2.75% red, 24.31% green, and 31.76% blue. The corresponding CMYK values are 91% cyan, 23% magenta, 0% yellow, and 68% black. This color is frequently used in branding and design to convey trustworthiness and professionalism, particularly in industries such as finance, technology, and healthcare. Its subtle nature makes it suitable for backgrounds and accents, providing a sense of depth and elegance without being overly assertive. Tarawera is reminiscent of deep ocean waters and can evoke a sense of tranquility and introspection.
The hex color #073E51, also known as Tarawera, presents several accessibility considerations for web developers. Its low luminance value indicates that it is a dark color, requiring careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #073E51 as a background, lighter colors such as white (#FFFFFF) or very light grays are suitable choices for text to meet these contrast requirements. It's important to test the color combination with accessibility tools to verify compliance. Additionally, avoid using color as the sole means of conveying information; supplement it with text or other visual cues to accommodate users with color vision deficiencies. Consider providing alternative high-contrast themes or allowing users to customize colors to further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Website Header/Footer
In web design, #073E51 can be utilized for creating a sophisticated and professional header or footer for a website. Its dark, muted tone evokes feelings of trust and reliability, making it suitable for businesses in the finance, technology, or consulting industries. By using this color as a background and pairing it with light-colored text, a clean and readable interface can be achieved. Furthermore, it can be incorporated into the branding as an accent color to maintain consistency across all digital platforms, ensuring brand recognition and a cohesive user experience. Thoughtful application of this color can significantly enhance the overall visual appeal and user engagement of the website.
Interior Design Accent
In interior design, #073E51 can be used to create a calming and sophisticated atmosphere. It works well in bedrooms or living rooms as an accent wall color or for upholstery. The color pairs well with natural materials like wood and stone, enhancing a sense of tranquility and connection to nature. Accents of gold or copper can add a touch of luxury and warmth to the space. It can be combined with lighter blues or grays to create a balanced and harmonious environment, making the space feel both stylish and inviting. Furthermore, using this color as the primary color will create an intimate and calm ambiance.
Professional Fashion
#073E51 is great for clothing that requires discretion and professionalism. Paired with the right tone, it can add maturity to one's appearance. This color is especially great for a day out in formal settings, such as at a business lunch, or at the library.