Tarawera
General Information about #073B57
The hex color #073B57, also known as Tarawera, is a deep, muted shade of blue. It evokes feelings of calmness, depth, and sophistication. In the RGB color model, it is composed of 7 red, 59 green, and 87 blue. In the CMYK color model, it consists of 92% cyan, 32% magenta, 0% yellow, and 66% black. This color is often associated with professionalism, stability, and trust. It is a popular choice for branding, web design, and other applications where a sense of reliability and seriousness is desired. The color name 'Tarawera' seems to be inspired by the Mount Tarawera in New Zealand, a place known for its beautiful natural landscape and blue lakes.
The hex color #073B57, also known as Tarawera, presents some accessibility challenges, especially when used for text. Its low luminance value of approximately 3% means that it requires very light text to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #073B57 as a background, ensure that the foreground text is white or a very light shade to provide sufficient contrast. Tools like contrast checkers can help verify compliance. Additionally, avoid using this color for crucial UI elements without proper contrast, as users with visual impairments may struggle to perceive them. Consider providing alternative themes or color options for users with specific needs to enhance overall accessibility.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #073B57 can be used for website headers, footers, or sidebars to create a sophisticated and professional look. It pairs well with lighter text and complementary colors for buttons or accents. Because of its dark tone, it is well suited for website designs that include a dark theme or when one wants to create a feeling of depth or professionalism.
Interior Design
In interior design, #073B57 can be used as an accent wall color in living rooms or bedrooms to add a touch of elegance and tranquility. It works well with neutral furniture and warm-toned accessories. The dark shade can make rooms feel cozy and more intimate. It is great for creating peaceful sanctuaries to rewind after a day of work.
Fashion
In fashion, #073B57 can be used for evening wear or formal attire to create a sleek and sophisticated look. It can be paired with metallic accessories or vibrant colors for a pop of contrast. The color is timeless and suitable for various seasons, from winter to summer. It is a good alternative to black and provides an elegant and professional look.