Tarawera
General Information about Tarawera (#073A51)
The color #073A51, also referred to as Tarawera, is a dark, desaturated cyan-blue hue. It resides in the dark range of the color spectrum, providing a sense of depth and sophistication. This color is often associated with professionalism, stability, and trustworthiness, making it a popular choice for corporate branding and web design. In terms of color theory, #073A51 can be effectively paired with complementary colors like shades of orange or gold to create visually striking contrasts. Analogous colors, such as darker blues and greens, can be used to develop a harmonious and calming aesthetic. Understanding the characteristics and relationships of this color within the broader color palette enables designers and artists to use it effectively across various mediums.
The hex color #073A51, also known as Tarawera, presents several accessibility considerations, particularly in web design. Due to its relatively low lightness value, it can pose challenges when used as a background color for text. To ensure readability, it's crucial to use text with a high contrast ratio. White or very light shades of yellow or cyan would be suitable choices for text color. When employing this color for interactive elements like buttons or links, providing clear visual cues upon hover or focus is essential. This could involve altering the background color, adding a border, or changing the text style to ensure users can easily identify interactive components. It is advisable to conduct accessibility testing with tools like the WebAIM contrast checker to verify compliance with WCAG guidelines and ensure that content is accessible to users with visual impairments.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Background
In web design, Tarawera can serve as a sophisticated background for websites focused on technology, finance, or corporate sectors. Its dark, muted tone exudes professionalism and stability. When paired with complementary colors like light blues or grays for text and accents, it creates a visually appealing and user-friendly interface. Furthermore, it's an excellent choice for highlighting call-to-action buttons or important information sections, as its contrast against lighter elements draws the user's attention effectively. The key is to balance its depth with brighter elements to prevent the design from feeling too heavy or overwhelming.
Interior Design Accent
In interior design, #073A51 can be utilized to create a calming and sophisticated atmosphere, suitable for bedrooms, studies, or living rooms. It works well as an accent wall color or for upholstery. When paired with lighter, warmer hues such as beige or cream, it introduces depth and contrast to the space. Metallic accents like gold or brass can elevate its elegance. Moreover, incorporating textures through fabrics or natural materials like wood can further enhance its appeal, crafting a cozy and inviting environment.
Fashion Industry
In the fashion industry, this color can be used in garments to provide a sleek, professional style. When used in professional settings it helps deliver an image of confidence and trust. It can be paired with light colored accessories to provide contrast.