Tarawera

General Information about Tarawera

The hexadecimal color code #073651, also known as Tarawera, is a dark, muted shade of cyan-blue. It belongs to the family of blue colors, known for their calming and trustworthy properties. In the RGB color model, #073651 consists of 0.3% red, 21.2% green, and 31.8% blue. This composition results in a color that is often associated with stability, depth, and professionalism. The color is named after the Mount Tarawera, a volcano in New Zealand, which suggests a natural and earthy feel. In the CMYK color model, used primarily for printing, the color is composed of 97% cyan, 33% magenta, 0% yellow, and 68% black. This indicates that the color would require a significant amount of cyan ink to reproduce accurately. Its muted tone makes it suitable for backgrounds and accents.

The hex color #073651, also known as Tarawera, presents some accessibility challenges, particularly regarding color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, the minimum contrast ratio for normal text is 4.5:1, and for large text (14pt bold or 18pt regular), it's 3:1. Given the darkness of Tarawera, it will generally require very light backgrounds (approaching white) to meet these ratios. Tools like contrast checkers are essential to verify compliance. Using color alone to convey information should be avoided. Consider adding secondary indicators, such as text labels or icons, to ensure usability for individuals with color vision deficiencies. Proper implementation ensures inclusivity and a better user experience.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  Tarawera (#073651) can be effectively used in website headers and footers to create a sense of depth and sophistication. Its dark hue allows for light-colored text and navigation elements to stand out prominently, enhancing user experience. In data visualizations, this color can represent categories or values that require emphasis, but ensure sufficient contrast with surrounding elements. For branding, it can be used sparingly as an accent color to convey trust and reliability. Additionally, in mobile app design, this color works well for status bars or bottom navigation bars, providing a clean and professional look.

• Interior & Fashion Design

  In interior design, Tarawera can serve as an accent wall color in a room with neutral tones. It evokes a sense of calmness and sophistication, particularly when paired with natural wood elements and soft lighting. In fashion, it can be used for sophisticated outerwear or accessories, especially in materials like wool or velvet. This color exudes a sense of understated elegance, making it a suitable choice for professional attire or evening wear. When used as a base color in graphic design, it allows brighter accent colors to pop, creating a visually dynamic composition. Its depth and richness make it ideal for creating a lasting impression.

• Data Visualization & Presentations

  In data visualization, #073651 can represent a prominent category or be used sparingly to highlight key data points. Its dark hue can be an effective way to draw attention to important information, but be mindful to use a lighter color for labels and text to ensure legibility. In presentations, #073651 can serve as a background for slides with light-colored text. This creates a professional and visually appealing contrast that helps keep the audience engaged. It can also be used to color charts or graphs in business reports, providing a cohesive and professional look.

Complementary color

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