Tarawera
General Information about #073451
The hexadecimal color code #073451, also known as Tarawera, represents a dark shade of cyan-blue. It is composed of 2.75% red, 20.39% green, and 31.76% blue. In the RGB color model, this translates to 7 red, 52 green, and 81 blue. The corresponding CMYK values are 91% cyan, 36% magenta, 0% yellow, and 68% black. This color is often associated with feelings of calmness, stability, and trust, making it a popular choice for branding and design projects that aim to convey professionalism and reliability. It belongs to the dark blue color family and is often used for backgrounds, text, and accents.
The hex color #073451, also known as Tarawera, presents some accessibility considerations, particularly in the context of web design. Due to its dark hue, it's crucial to ensure sufficient contrast when used as a background or text color. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #073451 for text on a white background would likely fail these contrast tests, making it difficult for users with visual impairments to read. Therefore, it's essential to pair this color with a light foreground color to meet accessibility standards. Tools like contrast checkers can help determine if the chosen color combination provides adequate contrast. Also, avoid using color as the sole means of conveying information; always provide alternative cues such as text labels or icons.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter shade of blue that provides better contrast on white backgrounds, ensuring readability and accessibility for users with visual impairments.
- #808080
A neutral gray that works well for backgrounds and text, offering a safe and accessible option for various design contexts.
- #2e86c1
This alternative offers more brightness and can improve the visibility of text or elements placed on it, while still remaining in the blue color palette.
Applications
Web Design
In web design, the color #073451 can be utilized to create a sophisticated and calming atmosphere. It's suitable for website headers or navigation bars, providing a sense of stability and trust. However, it should be paired with lighter colors for text and interactive elements to ensure readability and usability. This dark blue is well-suited for websites in the fields of finance, technology, or healthcare, where a professional and reliable image is crucial. Furthermore, the color evokes feelings of competence and quality and is appropriate for calls to action.
Interior Design
In interior design, #073451 can be used as an accent color to add depth and elegance to a room. It works well in bedrooms or living rooms, creating a relaxing and inviting space. This color can be incorporated through furniture, wall art, or decorative accessories. When combined with lighter neutrals like beige or cream, #073451 can create a balanced and harmonious environment. Consider using this color in smaller rooms to give it a personal note and make it appear bigger.
Fashion
In fashion, #073451 offers a versatile option for creating sophisticated and timeless looks. It can be used in formal wear, such as suits or dresses, or as an accent color in accessories like scarves or handbags. This color pairs well with neutrals like gray, black, or white, as well as complementary colors like orange or gold. This color is suitable for both casual and elegant outfits.