Persian Blue

General Information about Persian Blue

Persian Blue, represented by the hexadecimal color code #0731c3, is a deep and vibrant shade of blue often associated with royalty, sophistication, and depth. It belongs to the blue color family and exhibits strong chromaticity. This color is created by mixing a small amount of red and green with a significant amount of blue in the RGB color model. In terms of color theory, Persian Blue is considered a cool color, evoking feelings of calmness, stability, and trust. It is often used in branding and design to convey professionalism and reliability. The hex code translates to RGB values of Red: 7, Green: 49, Blue: 195. Understanding the characteristics and associations of Persian Blue can help designers and artists effectively use it in various creative projects to achieve desired emotional and visual impact.

The hex color #0731c3, a deep shade of Persian Blue, presents significant accessibility challenges, especially in web design. Its low luminance value of 8 means it offers very poor contrast against a standard white background. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. Using #0731c3 for text on a white background would fail most contrast ratio tests, making it difficult for many users to read. To improve accessibility, consider using this color sparingly, primarily for decorative elements rather than essential information. When using it for text or interactive elements, pair it with a very light color, aiming for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can help you assess and adjust color combinations to meet accessibility standards. Also, provide alternative ways to convey information, such as icons or descriptive text, to ensure inclusivity.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design Accent

  In web design, Persian Blue (#0731c3) can be used sparingly as an accent color to draw attention to specific elements, such as buttons or links. Due to its low luminance, it's best paired with lighter, contrasting colors to ensure readability and accessibility. Consider using it for interactive elements on a website that wants to evoke trust and stability, but make sure the contrast is sufficient. Avoid using it for large blocks of text or critical information. Use it for backgrounds in hero sections to create a dark-themed or high-tech feel. Always test the color combination with accessibility tools to ensure it meets WCAG guidelines.

• Fashion and Interior Design

  In fashion, Persian Blue can be used in accessories like scarves or handbags to add a pop of color to a neutral outfit. It works well with grays, whites, and blacks, creating a sophisticated and elegant look. As a dominant color, it may be best suited for evening wear or formal attire. Pair it with metallic accents like silver or gold for a luxurious touch. In interior design, consider using Persian Blue in small doses for accent walls or decorative items like cushions and artwork. Because it is a strong color, it may darken a room, especially if not well lit. Therefore, balance this color with lighter shades to create a balanced and inviting space.

• Brand Identity

  In graphic design, Persian Blue can be used in logos and branding materials to convey a sense of trust, reliability, and intelligence. It is effective for technology companies, financial institutions, and educational organizations. Pair it with complementary colors like orange or yellow to create visual interest and balance. Use it in data visualizations to represent important information or trends. Make sure the color scheme is balanced and conveys the brand message accurately. Use it in presentations to highlight key points or emphasize important information. Always maintain brand consistency and ensure that the color scheme is professional and trustworthy. Ensure that your logo is accessible to users with visual impairments.

Complementary color

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