Firefly
General Information about #072D2A
The hex color code #072D2A, often referred to as 'Firefly,' is a deep, muted shade of green with subtle undertones of teal. It belongs to the family of dark greens, evoking a sense of nature, tranquility, and understated elegance. In the RGB color model, #072D2A is composed of 2.75% red, 17.65% green, and 16.47% blue. This color is often associated with sophistication and depth, making it suitable for designs that aim to convey a sense of stability and earthiness. Its muted nature ensures it doesn't overwhelm, making it versatile for various applications ranging from digital interfaces to interior design. The subtle teal hints add a touch of uniqueness, setting it apart from more conventional greens. It is considered a dark, subdued color, rendering it appropriate for use in contexts where a subtle presence is desired.
The hex color #072D2A, also known as Firefly, presents some accessibility challenges, primarily due to its low luminance. With such a dark shade, it is imperative to use it judiciously, especially when it comes to text and interactive elements. When using #072D2A as a background color, ensure that the foreground text or interactive components have a high contrast ratio to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Tools like contrast checkers can help verify compliance. For users with visual impairments, insufficient contrast can render content unreadable or difficult to perceive, hindering their ability to navigate and interact with the website or application. Additionally, consider providing alternative color schemes or a high-contrast mode to enhance accessibility for all users, regardless of their visual abilities. Thoughtful color choices greatly contribute to an inclusive and user-friendly experience.
Shades
Digital Color Formats
Alternative colors
- #1a4643
A slightly lighter shade of green that offers better contrast while maintaining a similar aesthetic.
- #333333
A muted gray that can be used as a neutral background to make other elements stand out.
- #669966
A brighter green with a yellow undertone. It is suitable for accent elements and call-to-action buttons, ensuring better visibility.
Applications
Web Design
In web design, #072D2A can be used to create a sophisticated and calming atmosphere, particularly for websites related to nature, sustainability, or wellness. It can serve as a background for headers or footers, providing a grounded and stable feel. When paired with lighter accent colors and minimalist design, it can evoke a sense of tranquility and professionalism. However, due to its dark nature, careful attention must be paid to ensuring sufficient contrast with text and other elements to maintain readability and accessibility, as described in the accessibility section.
Interior Design
In interior design, #072D2A can be used as an accent wall color to create a cozy and inviting space. It pairs well with natural wood tones, metallic accents, and soft textures like velvet or wool. It also works as a good accent color in furniture and rugs, bringing a calming and earthy feel to a room. To avoid a space feeling too dark, consider balancing it with lighter, brighter colors for larger surfaces and decor.
Fashion
In the fashion industry, the color can be used as an accent or secondary color in accessories such as scarves and bags, providing a neutral foundation for a more varied color palette. Furthermore, it can be used in garments such as dresses, skirts or pants. Because the color is rather dark, the use in large garments should consider the context and the target audience in order to prevent the garment from being too dark.