Persian Blue
General Information about Persian Blue
Persian Blue, with the hexadecimal code #0729C3, is a deep and vibrant shade of blue that evokes a sense of sophistication and depth. It belongs to the blue color family and is characterized by its rich, saturated hue. This color is often associated with qualities such as trust, intelligence, and stability, making it a popular choice in various design applications. In the RGB color model, #0729C3 consists of 0.03% red, 16.08% green, and 76.08% blue. It exhibits a strong presence of blue, which contributes to its calming yet authoritative feel. The color name “Persian Blue” suggests a connection to the historical use of this pigment in Persian art and culture, further enhancing its allure and perceived value. Due to it's dark shade, it has some limitations when it comes to accessibility.
The hex color #0729C3, also known as Persian Blue, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value results in poor contrast against light backgrounds, making text and other visual elements difficult to discern. According to WCAG guidelines, sufficient contrast ratios are essential for readability. Using #0729C3 for text on a white background, for example, would fail these contrast tests. To improve accessibility, consider using a much lighter color for the background, such as a pale yellow or a very light gray. Alternatively, if #0729C3 must be used, pair it with a very light text color, ensuring a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Additionally, providing alternative visual cues, such as icons or labels, can enhance usability for all users, including those with color blindness.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A lighter shade of blue that offers better contrast against white backgrounds, enhancing readability and accessibility.
- #1e90ff
A more vibrant blue that can be used to draw attention to specific elements while maintaining a modern aesthetic.
- #000080
A dark tone similar to Persian Blue, but it has slightly better contrast.
Applications
User Interface Design
In user interface design, Persian Blue can be employed sparingly to highlight key interactive elements, such as buttons or links, provided that sufficient contrast with the surrounding background is ensured. It can also be effectively used in data visualizations to represent specific categories or trends, adding a touch of sophistication to the presentation. However, avoid using it for large blocks of text or critical information due to its potential accessibility issues. The color works best to highlight key elements.
Fashion and Interior Design
In the realm of fashion, Persian Blue can serve as an accent color in clothing or accessories, adding a touch of elegance and depth. It pairs well with neutral tones like gray, white, or black, creating a sophisticated and balanced look. Consider incorporating it into scarves, handbags, or statement jewelry to add a pop of color without being overwhelming. In interior design it can be used in decoration items like vases.
Branding
Persian Blue can be effectively used in branding to convey trust, stability, and intelligence. It's suitable for companies in finance, technology, and healthcare. The color should be used in logos, websites, and marketing materials, creating a cohesive and professional visual identity. Complementary colors and thoughtful typography can enhance the brand's message.