Downriver

General Information about #072457

The hex color #072457, often referred to as "Downriver," is a deep, dark shade of blue. In the RGB color model, it is composed of 7 red, 36 green, and 87 blue. This color is commonly associated with feelings of depth, stability, and sophistication. Its low saturation and luminance make it suitable for backgrounds or accents where a subtle, understated effect is desired. In color psychology, dark blues often evoke trust, loyalty, and professionalism. This color is frequently used in corporate branding and designs aiming to convey authority and reliability. However, due to its darkness, it is crucial to consider accessibility and contrast ratios when using this color, especially for text and interactive elements. Always pair it with sufficiently light colors to ensure readability and usability.

The hex color #072457, also known as Downriver, presents significant accessibility challenges due to its very low luminance. Its dark nature results in poor contrast when paired with many other colors, especially lighter shades. Text rendered in this color on a white or light-colored background will be difficult to read for individuals with visual impairments, including those with low vision or color blindness. The Web Content Accessibility Guidelines (WCAG) require a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Downriver is unlikely to meet these ratios with typical background colors. When using this color, it is essential to choose a very light foreground color to ensure sufficient contrast and readability. Furthermore, avoid using this color for essential information or interactive elements without careful consideration of its impact on users with disabilities. Testing with accessibility tools and seeking feedback from users with disabilities are recommended steps to ensure inclusivity.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Development

  In web development, #072457 can be used for website headers or navigation bars to give a sense of sophistication and depth. However, it should be paired with very light text to ensure readability. As a background color, it can effectively highlight content, drawing the user's attention. For interactive elements like buttons or links, it's crucial to provide clear visual cues, such as hover effects that significantly lighten the color, to indicate interactivity and enhance the user experience.

• Interior Design

  In interior design, Downriver (#072457) can be used to create a calming and sophisticated atmosphere. It works well in bedrooms or home offices, where a sense of tranquility is desired. Consider using it as an accent wall color or for furniture upholstery. To balance the darkness of the color, pair it with lighter neutral tones like beige or light gray for walls and flooring. Accents of metallic colors like gold or brass can add a touch of luxury and prevent the space from feeling too somber.

• Fashion

  In fashion, #072457 can be incorporated into evening wear or formal attire to convey elegance and refinement. It pairs beautifully with silver or gold accessories and can be used as a base color for dresses, suits, or outerwear. To create a more casual look, combine it with lighter denim or khakis. This color can also be used as an accent in accessories such as scarves, handbags, or shoes, adding a touch of sophistication to everyday outfits. When styling with Downriver, consider using contrasting textures to add visual interest and depth to the overall look.

Complementary color

Buttons