Downriver
General Information about #072351
The hexadecimal color #072351, often referred to as 'Downriver,' is a deep shade of blue within the RGB color space. Its RGB values are R:7, G:35, B:81. In the CMYK color space, it consists of C:91, M:57, Y:0, K:68. This color evokes feelings of depth, stability, and professionalism. Dark blue shades are frequently associated with trustworthiness, security, and intelligence. In branding, this color can convey a sense of reliability and authority, making it suitable for financial institutions or technology companies. Its usage in design should be carefully considered due to its low luminance, requiring high contrast with other elements for optimal visibility. The color is also seen as calming.
The color #072351, a deep, dark blue, presents significant accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates very light text to ensure readability, adhering to WCAG guidelines for contrast ratios. Text colors like white (#FFFFFF) or very light shades of yellow or gray would be appropriate. It's crucial to avoid using this color for interactive elements like buttons or links without careful consideration of the contrast. Insufficient contrast can severely impact users with visual impairments, making it difficult or impossible to perceive content. Furthermore, avoid pairing this color with other dark shades, as this will further reduce contrast and hinder accessibility. Always test color combinations with accessibility tools to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #072351 can be used sparingly as a background color for headers or footers to create a sense of depth and sophistication. It's particularly effective when paired with a clean, minimalist design featuring plenty of white space. However, careful consideration must be given to text contrast to ensure readability. This color evokes feelings of professionalism, calmness, and reliability and could be used for the website of a lawyer or security firm. The color can be combined with brighter colors like yellow to create a modern appearance.
Interior Design
In interior design, #072351 can be used as an accent color in bedrooms or living rooms to create a cozy and intimate atmosphere. It works well with warm, natural materials like wood and leather. This color is often chosen when customers want their room to be experienced as safe and trustworthy. It also works very well with metallic colors and can be combined with dark grey walls or lighter colored furniture. Try to avoid this color in small rooms as it can make the room appear even smaller.
Fashion
In fashion, #072351 can be used as a base color for evening wear or formal attire. It pairs well with silver or gold accessories. This color is seen as sophisticated and classy. This color can also be combined with a velvet fabric. Depending on the occasion this color can also be combined with brighter colors like red or pink. A dress with this color would be perfect for a gala.