Tangaroa
General Information
The hex color #071E44, also known as Tangaroa, is a deep, muted blue with subtle hints of green, evocative of the ocean depths or a twilight sky. It belongs to the blue color family, known for its association with calmness, stability, and trustworthiness. In color psychology, blues like #071E44 are often used to convey a sense of security and reliability, making them popular choices for corporate branding and professional websites. The color's low saturation gives it a sophisticated and understated quality, making it versatile for a range of design applications. It is often used as a background or accent color to create depth and visual interest without being overly assertive.
The hex color #071E44, known as Tangaroa, presents specific accessibility considerations for web design. Its dark nature means it requires careful pairing with text and other foreground elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #071E44 as a background, light-colored text is essential. Lighter shades of gray, yellow, or even pastel tones can provide the necessary contrast for readability. It is crucial to test the color combination with accessibility tools to verify compliance and ensure that users with visual impairments can comfortably access the content. Overreliance on color alone to convey information should be avoided; supplementary cues such as text labels or icons should be provided.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #071E44 is excellent for creating a sophisticated and professional atmosphere. It can be used for website headers, navigation bars, or as a background for sections containing important information. When used sparingly and combined with appropriate typography and spacing, it can create a visually appealing and user-friendly interface. Its dark nature makes it suitable for dark mode designs, where it can provide a comfortable viewing experience for users in low-light environments.
Interior Design
In interior design, #071E44 can be used to create a calming and elegant space. It works well in bedrooms, studies, or home theaters. It can be applied to walls, furniture, or accent pieces. To balance the depth of the color, pair it with lighter shades of gray, beige, or off-white. Incorporating metallic accents such as gold or silver can add a touch of luxury and sophistication. Natural materials such as wood or stone can also complement the color and create a warm and inviting atmosphere.
Branding
This dark blue is a great option for creating elegant and professional branding material. It is great for logos and other media.