Ultramarine
About Ultramarine
Ultramarine, represented by the hex code #071491, is a deep blue color historically derived from the precious stone lapis lazuli. This color is known for its rich, intense hue, which has made it a prized pigment in art and decoration for centuries. In the RGB color model, #071491 is composed of 2.75% red, 7.84% green, and 56.86% blue. Its prominence in art dates back to the Middle Ages, when it was used extensively in illuminated manuscripts and religious paintings. The term "ultramarine" literally means "beyond the sea," referring to its origin from stones imported into Europe from distant lands. Today, synthetic ultramarine is widely available, making it more accessible for various applications, while retaining the essence of its original allure.
The hex color #071491, also known as Ultramarine, presents significant accessibility challenges, particularly in web design. Its dark hue results in very low contrast against typical light-colored backgrounds, such as white or light gray. This low contrast can make text and other visual elements difficult to read for users with visual impairments, including those with low vision or color blindness. According to WCAG guidelines, sufficient contrast is crucial for ensuring content is perceivable. To improve accessibility, it's highly recommended to pair #071491 with much lighter colors that offer a contrast ratio of at least 4.5:1 for standard text and 3:1 for large text. Using tools to check contrast ratios is essential during the design process. Also avoid using it for important visual elements where clarity is paramount. Provide alternative styling options for users who need them.
Shades
Digital Color Formats
Alternative colors
Applications
Website Backgrounds
Ultramarine (#071491) is a sophisticated and deep color, making it suitable for backgrounds in websites or applications where a sense of luxury and depth is desired. It can be particularly effective in the finance, technology, or education sectors to convey stability, trust, and intelligence. When using it as a background, ensure that the text and other foreground elements are light and have sufficient contrast to maintain readability and accessibility. It is not advised to use it in combination with other strong colors because it will quickly appear oversaturated. Use it sparingly to create a distinct atmosphere.
Fashion Accent Color
In fashion, Ultramarine can be used as an accent color in clothing or accessories to add a touch of elegance and mystery. A silk scarf, a pair of shoes, or even the stitching on a garment in this color can elevate the overall look. It pairs well with neutral colors like gray, beige, or white to create a balanced and sophisticated outfit. However, it is important to avoid using it in large quantities, as it can be overpowering. This is because of the strong saturation of this color, so use it sparingly.
Interior Design Accent
Ultramarine is a color that can be used to evoke feelings of royalty, depth, and tranquility in a room. Consider using it as an accent wall in a living room or bedroom to create a focal point and add depth to the space. Pair it with lighter colors like cream or light gray to balance the darkness and prevent the room from feeling too heavy. In smaller quantities, it can appear in decorative elements such as throw pillows, vases, or artwork to add a pop of color and sophistication. Be careful to not darken the whole room too much.