Ultramarine
General Information about Ultramarine (#071194)
The hex color #071194, also known as Ultramarine, is a deep and rich shade of blue. It belongs to the blue color family, known for its association with depth, stability, and tranquility. In the RGB color model, #071194 is composed of 2.75% red, 6.67% green, and 58.04% blue. In the CMYK color model, it consists of 95% cyan, 89% magenta, 0% yellow, and 42% black. Ultramarine derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally made from lapis lazuli imported from Asia. This color is often used to convey feelings of trust, loyalty, and confidence, making it a popular choice in branding and design.
The color #071194, a deep shade of ultramarine, presents significant accessibility challenges, particularly for users with visual impairments. Its extremely low luminance value results in poor contrast against typical light backgrounds, making text and interface elements difficult to read. According to WCAG guidelines, sufficient contrast ratios are essential for ensuring readability. To improve accessibility, consider using this color sparingly and pairing it with very light colors, such as white or pale yellow, to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Avoid using this color for critical information or interactive elements without careful consideration of the contrast. Providing alternative color schemes or allowing users to customize colors can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that offers better contrast against both light and dark backgrounds, enhancing readability and visual clarity.
A more vibrant blue that stands out well and is suitable for highlighting key elements or interactive components.
A neutral grey helps creating accessible designs, avoiding eye strain and ensuring readability for users.
Applications
Web Design
In web design, #071194 can be used as an accent color for headers or navigation bars to create a sense of sophistication and depth. However, it should be used sparingly due to its low contrast. When used as a background, ensure that the text is light-colored to maintain readability. For example, pairing it with white or a very light gray can create a visually appealing and accessible design. Additionally, consider using it for non-essential decorative elements to avoid accessibility issues.
Interior Design
In interior design, ultramarine (#071194) can be used to create a calming and sophisticated atmosphere. It works well in bedrooms or studies when paired with lighter neutrals such as beige or cream. The deep blue can be used for accent walls or furniture to add depth and visual interest to the space. To balance the intensity of the color, incorporate natural elements like wood and plants. The overall effect is a serene and elegant environment.
Fashion
In fashion, #071194 can be used as a bold statement color. It works well for evening wear or formal attire, adding a touch of elegance and sophistication. When pairing with other colors, consider using complementary colors such as gold or yellow to create a striking contrast. Alternatively, using it with neutral colors like black or gray can create a more subdued and refined look. Accessories in metallic tones can also enhance the overall effect, making it suitable for special occasions.