Ultramarine
About Ultramarine (#070596)
The color #070596, also known as Ultramarine, is a deep, rich blue hue residing in the blue-violet spectrum. Its hexadecimal code signifies a composition of 2.7% red, 2% green, and 58.8% blue. Ultramarine derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' reflecting its historical origin as a pigment imported from overseas, specifically from lapis lazuli. This semi-precious stone was ground into a powder to create the pigment, making it highly prized and expensive, often reserved for use in religious paintings and royal commissions. Today, synthetic versions of ultramarine are widely available, providing a more accessible and consistent color for various applications, while retaining the essence of its historical significance.
The hex color #070596, a deep ultramarine, presents significant accessibility challenges, especially in text applications. Its extremely low luminance contrast against white backgrounds necessitates careful consideration of text size and weight. A minimum contrast ratio of 4.5:1 is required for normal-sized text and 3:1 for large text (14pt bold or 18pt regular), according to WCAG guidelines. Using this color for text on a white background almost certainly fails these criteria. To improve accessibility, consider pairing #070596 with very light colors like #FFFFFF or using it sparingly for decorative elements rather than essential content. Implementing a color contrast checker during the design phase is crucial to ensure compliance and provide an inclusive user experience. Avoid using it with similar dark hues. Also, always provide alternative cues (e.g., icons, labels) for users who may have difficulty perceiving color differences.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, #070596 can serve as a striking accent color for headers or interactive elements. Due to its depth, it's particularly suited for creating a sense of sophistication and professionalism. However, it should be used judiciously, avoiding large blocks of color that can overwhelm the user. In UI design, consider employing it for call-to-action buttons or navigation menus, paired with sufficient white space to ensure readability and a positive user experience. Its use in backgrounds should be limited, and alternative color schemes offering better contrast should always be explored to maintain accessibility standards.
Interior Design Accent
In interior design, ultramarine (#070596) can be used to create a dramatic and luxurious atmosphere. It works well as an accent wall color in a bedroom or study, or for upholstered furniture such as a velvet sofa. Complementary colors such as gold or cream can be used to create a balanced and inviting space. To prevent the room from feeling too dark, incorporate plenty of natural light and reflective surfaces. Use #070596 as an element, rather than a dominating factor.
Fashion Accent
In fashion, #070596 (Ultramarine) can be used to create elegant and sophisticated looks. It can be incorporated into evening gowns, suits, or statement accessories like handbags or shoes. This color pairs well with neutrals like black, white, and gray, as well as metallics such as silver and gold. When using Ultramarine in fashion, consider the fabric's texture and finish. A velvet or silk fabric can enhance the color's richness, while a matte finish will create a more subdued look. Use it as the standout color in your outfits.