Lochmara
General Information about Lochmara (#0674C4)
The hex color #0674C4, also known as Lochmara, is a medium-dark shade of blue with a touch of cyan. In the RGB color model, it is composed of 2.4% red, 45.5% green, and 76.9% blue. This combination results in a color that is often associated with calmness, trust, and reliability. It is commonly used in various design applications, including web design, graphic design, and branding, to convey a sense of professionalism and stability. The color is named after Lochmara Bay in New Zealand, reflecting its association with natural beauty and tranquility. Its versatility makes it a popular choice for creating visually appealing and engaging designs.
The hex color #0674C4, also known as Lochmara, presents some accessibility challenges due to its relatively low luminance. When used as a text color, it's crucial to ensure sufficient contrast against the background. A light background is highly recommended to meet WCAG (Web Content Accessibility Guidelines) standards for readability. For instance, pairing it with white (#FFFFFF) requires careful consideration, and a contrast ratio checker should be employed to verify compliance. If using it for interactive elements like buttons or links, providing additional visual cues, such as underlines or changes in background color on hover, is essential to aid users with visual impairments. It is not suited to be put on a dark background.
Shades
Digital Color Formats
Alternative colors
Applications
Web and UI Design
In web design, Lochmara can be used for accent colors, such as highlighting key elements or call-to-action buttons. Its calming yet professional appearance makes it suitable for websites in the technology, finance, or healthcare sectors. To maintain accessibility, it's vital to pair it with appropriate background and text colors. In UI design, Lochmara can define primary or secondary brand colors and can be used for interactive elements. It can be applied to icons, progress bars, and selection states. For data visualization, Lochmara can effectively represent categories or data points, providing a visually appealing and informative experience.
Interior, Fashion and Graphic Design
In interior design, Lochmara can be incorporated as an accent wall color, bringing a sense of tranquility and sophistication to living spaces or offices. It pairs well with neutral tones like grey, beige, or white, creating a balanced and harmonious environment. For fashion, Lochmara can be used in clothing or accessories, especially for evening wear or formal attire. It can be combined with silver or gold accents for an elegant look. In graphic design, Lochmara can serve as a primary color for branding materials, conveying a sense of trust and reliability. It can be used in logos, brochures, and marketing collateral to create a consistent brand identity.
Beauty and Photography
In the beauty industry, Lochmara can be used as an eyeshadow color or in nail polish collections, offering a sophisticated and calming aesthetic. It pairs well with silver or grey tones, enhancing its elegance. In photography, Lochmara can be used as a backdrop or as a color accent in post-processing, providing a serene and balanced feel to the images. It works especially well in landscape and portrait photography, enhancing the overall mood and aesthetic appeal.