Allports
General Information about #066BAE
The hex color #066BAE, also known as Allports, is a deep, saturated blue with a touch of cyan. It belongs to the blue color family and evokes feelings of stability, trust, and intelligence. In the RGB color model, it is composed of 2.4% red, 42.4% green, and 68.2% blue. In the CMYK color model, it consists of 96% cyan, 38% magenta, 0% yellow, and 32% black. Its relatively low red component contributes to its cool and calming nature. This color is often associated with corporate professionalism, reliability, and serenity. It finds common use in branding, web design, and visual communication to project an image of competence and trustworthiness.
The hex color #066BAE, also known as Allports, presents moderate accessibility challenges. Its contrast ratio against pure white (#FFFFFF) is approximately 4.4:1, which meets the WCAG AA standard for normal text, but may fall short for larger text or user interface components where a 4.5:1 ratio is recommended. Against pure black (#000000), the contrast ratio is around 4.7:1, providing slightly better readability. To enhance accessibility, consider using a lighter shade of yellow or orange as a background color when using #066BAE for text, or a darker shade of blue when using #066BAE as the background. Colorblind users, particularly those with protanopia or deuteranopia, may perceive this color similarly to other shades of blue. Ensuring sufficient contrast is crucial for readability for users with low vision. Also avoid using color alone to convey important information; supplement color cues with text labels or icons.
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Alternative colors
Applications
Web Development & UI Design
In web development, #066BAE can be used for primary buttons to draw user attention and encourage interaction. Its calming yet assertive presence makes it suitable for websites related to technology, finance, or education. It can also be used for navigation bars and headers to create a professional and trustworthy impression. Further, it's useful for data visualization, specifically in charts and graphs, to represent key data points clearly. In mobile app design, it can be utilized for interactive elements, backgrounds and accents.
Interior Design
In interior design, #066BAE can serve as an accent color in a room with neutral walls, adding a pop of color without being overwhelming. It is suitable for spaces where relaxation and focus are desired, such as bedrooms or home offices. It could be used for throw pillows, curtains, or accent walls to create a soothing and sophisticated atmosphere. This color pairs well with natural wood tones and lighter shades of gray or beige to achieve a balanced and harmonious look.
Fashion
In the fashion world, #066BAE can be incorporated into both casual and formal wear. For example, it works well for blouses, dresses, or even suits, lending a touch of sophistication and confidence to the wearer. It pairs beautifully with neutral colors such as gray, black, and white, and also complements earth tones like brown and beige. As an accent color, it can be used in accessories such as scarves, handbags, or shoes to add a subtle yet impactful statement.