Endeavour
General Information about Endeavour (#065CAE)
The color #065CAE, also known as Endeavour, is a dark shade of blue that evokes feelings of depth, stability, and trust. It belongs to the blue color family, which is often associated with calmness, intelligence, and security. In color psychology, blue is believed to have a soothing effect, promoting relaxation and reducing anxiety. This particular shade of blue, with its slight hint of grey, gives it a sense of sophistication and professionalism, making it a popular choice in corporate branding and design. Endeavour is named after the ship HMS Endeavour, which was commanded by Captain James Cook during his first voyage of discovery to Australia and New Zealand. This association gives the color an adventurous and exploratory feel.
The hex color #065CAE, also known as Endeavour, presents some accessibility challenges primarily due to its relatively low luminance. When used as a foreground color against a white or very light background, the contrast ratio may not meet WCAG (Web Content Accessibility Guidelines) standards for readability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To improve accessibility, consider using #065CAE with lighter shades of grey, yellow or white to provide sufficient contrast or choose a darker background color to complement it. Testing with accessibility tools is crucial to ensure compliance and a better user experience. Employing techniques such as text shadows or borders can also help to enhance readability.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#065CAE) can be employed as a primary color for headers, buttons, and navigation bars to establish a professional and trustworthy aesthetic. It pairs well with neutral background colors like light grey or white, providing a clean and modern appearance. To ensure readability, it's essential to use it in conjunction with contrasting text colors, such as white or light yellow. This color can evoke feelings of calmness and reliability, making it suitable for websites related to finance, technology, and education. Additionally, its depth can be utilized in gradients to add visual interest and a sense of sophistication to digital interfaces.
Fashion
In fashion, Endeavour (#065CAE) can be used as an accent color in clothing or accessories to add a touch of elegance and sophistication. It works well in combination with neutral colors like grey, beige, or white. For instance, a navy blue blazer can be paired with a light-colored shirt and accessories to create a polished and professional look. The color is versatile and can be incorporated into various styles, from casual to formal, allowing for a wide range of creative expression. Its calming properties also make it suitable for creating comfortable and stylish everyday outfits.
Interior Design
In interior design, Endeavour (#065CAE) can serve as an accent color to create a calming and sophisticated atmosphere. It can be used for painting accent walls, selecting furniture upholstery, or choosing decorative elements like cushions or artwork. When paired with lighter, neutral colors, Endeavour can add depth and visual interest to a room without overwhelming the space. This color is particularly suitable for bedrooms, living rooms, and offices, where a sense of tranquility and focus is desired. Furthermore, the color can be subtly integrated through accessories like vases, rugs, or curtains to achieve a cohesive and stylish interior.